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Sep 10, 2026
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TJX Stock Falls -19% After Guidance Disappointment: Analyzing The TJX Companies

TJX Stock Falls -19% After Guidance Disappointment: Analyzing The TJX Companies

Key Takeaways

  • TJX shares fell roughly 19% over the trailing 30 days, from about $155.74 to $126.12, extending a decline from the stock's June peak near $170.
  • The selloff was triggered by the fiscal 2027 second-quarter earnings report released August 19, when near-term third-quarter guidance landed below analyst expectations.
  • The core Marmaxx division, which combines T.J. Maxx, Marshalls, and Sierra, posted just 1% comparable sales growth, while HomeGoods, TJX Canada, and TJX International each grew 6% to 7%.
  • Several analysts lowered price targets or downgraded the stock after the report, even though adjusted earnings per share beat estimates and management raised its full-year profit outlook.

Company Overview: The TJX Companies and Its Off-Price Model

The TJX Companies is the world's leading off-price apparel and home fashions retailer, operating a portfolio of banners that includes T.J. Maxx, Marshalls, HomeGoods, Homesense, and Sierra in the United States; Winners, HomeSense, and Marshalls in Canada; and TK Maxx and Homesense in Europe and Australia. Headquartered in Framingham, Massachusetts, the company sells brand-name and designer merchandise at prices generally 20% to 60% below those of full-price retailers.

TJX's "treasure hunt" model depends on opportunistic buying of excess inventory from thousands of vendors, a buying organization of more than 1,400 buyers, and a flexible store and distribution network. The company is widely followed for its consistent comparable sales growth, disciplined margin management, strong free cash flow, and long history of returning capital through buybacks and dividends. I also checked this using Tickeron’s AI Screener to see how the stock compares to others in the industry.

TJX Stock Performance: Recent 30-Day and Quarterly Moves

Over the trailing 30 days, TJX declined approximately 19%, falling from about $155.74 to $126.12. The move accelerated sharply in the second half of August and carried into September, with the stock hitting a new 52-week low and trading below both its 50-day and 200-day moving averages.

The broader three-month picture is similar in direction but larger in magnitude. From a mid-June closing level near $168, shares have dropped roughly 25%, surrendering the gains that had carried the stock to a 52-week high of $170 in mid-June. The result is a sustained downtrend, with the stock underperforming the broader market and its off-price peer group over the quarter.

What Triggered the Recent Decline in TJX Shares

The primary catalyst was the fiscal 2027 second-quarter report released August 19. TJX beat on headline results, posting adjusted earnings per share of $1.22 versus the $1.19 consensus, revenue of $15.18 billion, and consolidated comparable sales growth of 4%. The quarter also benefited from a $331 million tariff refund, which added a net $219 million to pretax profit.

However, investors focused on forward guidance rather than the beat. Management guided third-quarter adjusted earnings per share to $1.30 to $1.32, below the roughly $1.35 analysts expected, and forecast comparable sales growth of 2% to 3%. The company also called out its largest division, Marmaxx, which grew comparable sales just 1% on what management described as "self-inflicted" merchandise-mix and execution issues.

The reaction rippled through the analyst community. Evercore ISI, Wells Fargo, and Barclays trimmed price targets, while Jefferies downgraded the stock to Hold from Buy and Gordon Haskett moved from Buy to Accumulate. Morgan Stanley reiterated an Overweight rating with a $178 target, framing TJX as a long-term "consumer compounder," but the immediate sentiment shift weighed on the shares.

Quarterly Context and Longer-Term Outlook for TJX

The quarterly decline reflects a reset in expectations after a strong first half. TJX entered the period trading near all-time highs on a premium valuation, leaving little room for disappointment. When second-quarter results showed softness in the core U.S. apparel business and a more conservative near-term outlook, the market repriced the stock.

The longer-term narrative remains intact. TJX raised its full-year adjusted earnings guidance to $5.15 to $5.20 per share, accelerated its store-opening plan to 4% beginning in fiscal 2028, and increased its long-term global store target by 500 locations to 7,500. Strength in HomeGoods, Canada, and International offset the Marmaxx shortfall, and management emphasized that the merchandise-mix problem is fixable ahead of the holiday season.

Key Factors to Monitor for TJX Ahead

The next key catalyst is the fiscal 2027 third-quarter report, where investors will look for evidence that the Marmaxx merchandise fixes are translating into improved comparable sales ahead of the holiday season. Management has signaled improvement early in the third quarter, but confirmation will matter. I’m watching this closely as the details emerge.

Other factors to monitor include the trajectory of comparable sales across divisions, margin pressure from higher freight, fuel, and store wage costs, and the normalization of tariff-related benefits that flattered first-half results. Competitive dynamics in off-price retail, including execution at peers such as Ross Stores (ROST), and broader consumer spending trends will also shape sentiment. Valuation remains a consideration, given the stock's premium multiple relative to its peer group. None of this constitutes a prediction, but these are the variables most likely to drive the next phase of the stock's move. From what I see, using Tickeron’s AI Trend Prediction Engine can help frame potential scenarios here.

Incorporating Tickeron’s AI Tools Into My Process

In reviewing stocks like TJX, I often reference Tickeron’s AI Trading Bots to explore automated strategies across different timeframes and approaches. This adds a layer of data-driven perspective to traditional fundamental analysis without replacing it.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations

Related Ticker: TJX

Contributor

Financial writer and active order flow futures trader with a focus on fundamental analysis, macroeconomic factors, and equity research. I make in-depth blogs on stocks and ETFs, bridging the gap between raw market data and real-world trading decisions.


TJX in upward trend: 10-day moving average moved above 50-day moving average on October 14, 2026

The 10-day moving average for TJX crossed bullishly above the 50-day moving average on October 14, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 13 of 17 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 76%.

Price Prediction Chart

Technical Analysis (Indicators)

Bullish Trend Analysis

The Stochastic Oscillator suggests the stock price trend may be in a reversal from a downward trend to an upward trend. 34 of 51 cases where TJX's Stochastic Oscillator exited the oversold zone resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are 67%.

Following a +1.92% 3-day Advance, the price is estimated to grow further. Considering data from situations where TJX advanced for three days, in 193 of 335 cases, the price rose further within the following month. The odds of a continued upward trend are 58%.

The Aroon Indicator entered an Uptrend today. In 174 of 292 cases where TJX Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 60%.

Bearish Trend Analysis

The 10-day RSI Indicator for TJX moved out of overbought territory on October 23, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 37 similar instances where the indicator moved out of overbought territory. In 16 of the 37 cases, the stock moved lower in the following days. This puts the odds of a move lower at 43%.

The Momentum Indicator moved below the 0 level on October 27, 2026. You may want to consider selling the stock, shorting the stock, or exploring put options on TJX as a result. In 37 of 72 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are 51%.

The Moving Average Convergence Divergence Histogram (MACD) for TJX turned negative on October 27, 2026. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 45 similar instances when the indicator turned negative. In 23 of the 45 cases the stock turned lower in the days that followed. This puts the odds of success at 51%.

TJX moved below its 50-day moving average on November 06, 2026 date and that indicates a change from an upward trend to a downward trend.

Following a 3-day decline, the stock is projected to fall further. Considering past instances where TJX declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 37%.

TJX broke above its upper Bollinger Band on October 12, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.

Fundamental Analysis (Ratings)

The Tickeron SMR rating for this company is 18 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron Profit vs. Risk Rating rating for this company is 23 (best 1 - 100 worst), indicating low risk on high returns. The average Profit vs. Risk Rating rating for the industry is 85, placing this stock better than average.

The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.

The Tickeron Price Growth Rating for this company is 58 (best 1 - 100 worst), indicating fairly steady price growth. TJX’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron PE Growth Rating for this company is 75 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

The Tickeron Valuation Rating of 93 (best 1 - 100 worst) indicates that the company is significantly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: TJX's P/B Ratio (13.973) is very high in comparison to the industry average of (1.891). P/E Ratio (24.735) is within average values for comparable stocks, (12.497). TJX's Projected Growth (PEG Ratio) (2.543) is very high in comparison to the industry average of (0.517). Dividend Yield (0.014) settles around the average of (0.066) among similar stocks. TJX's P/S Ratio (2.210) is very high in comparison to the industry average of (0.652).

Notable companies

The most notable companies in this group are TJX Companies (NYSE:TJX), lululemon athletica (NASDAQ:LULU), Gap Inc (The) (NYSE:GAP), Abercrombie & Fitch Co (NYSE:ANF), Stitch Fix (NASDAQ:SFIX).

Industry description

Companies in the apparel and/or footwear retail industry sell clothing, accessories and footwear, for different age groups and genders. The industry’s product categories could range from basics, such as underwear, to luxury items. Some retailers source items from wholesalers or an apparel brand to sell in their stores; some others are licensed to make and market their own retail goods under particular brands. Several companies outsource production of clothing to developing/emerging economies where labor costs are relatively inexpensive. Apparel retail is often influenced by fashion trends, and many companies feel the need to adapt to what’s “in vogue” to retain customers and attract new ones. A major disruption in this industry has been the burgeoning trend in digital shopping – to compete with rapidly growing e-commerce, even traditional retail players are upping the ante on their online platforms. Much of the products’ performance in apparel/footwear retail is cyclical, i.e., economic boom times encourage consumer spending, while recessions induce thriftiness among people. Some large-cap U.S. apparel/footwear retail companies include TJX Companies Inc., Ross Stores, Inc., Lululemon Athletica Inc. and Burlington Stores, Inc.

Market Cap

The average market capitalization across the Apparel/Footwear Retail Industry is 9.1B. The market cap for tickers in the group ranges from 131.6K to 189.04B. IDEXF holds the highest valuation in this group at 189.04B. The lowest valued company is DESTQ at 131.6K.

High and low price notable news

The average weekly price growth across all stocks in the Apparel/Footwear Retail Industry was -5%. For the same Industry, the average monthly price growth was -3%, and the average quarterly price growth was -7%. REF experienced the highest price growth at 14%, while DBGI experienced the biggest fall at -60%.

Volume

The average weekly volume growth across all stocks in the Apparel/Footwear Retail Industry was 39%. For the same stocks of the Industry, the average monthly volume growth was 29% and the average quarterly volume growth was 61%

Fundamental Analysis Ratings

The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows

Valuation Rating: 45
P/E Growth Rating: 52
Price Growth Rating: 56
SMR Rating: 64
Profit Risk Rating: 85
Seasonality Score: 18 (-100 ... +100)
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published General Information

General Information

a chain of retail apparels and home fashions stores

Industry ApparelFootwearRetail

Industry
Apparel Or Footwear Retail
Address
770 Cochituate Road
Phone
+1 508 390-1000
Employees
377000
Web
https://www.tjx.com
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TJX Stock Falls -19% After Guidance Disappointment: Analyzing The TJX Companies