Kentucky Fried Chicken in Atlanta could soon be serving Beyond Meat's plant-based fried chicken.
YUM! Brands will be testing out the meatless variety at a KFC outlet in Atlanta on Aug. 27. KFC would be the first national U.S. fast-food chain to introduce a Beyond chicken item. Beyond Fried Chicken will be available in nuggets at prices between $1.99 and $8.49 and boneless wings for between $6 and $12 (depending on the number of pieces), at the Cobb Parkway KFC in Atlanta in the test.
In May, Kevin Hochman, who heads KFC’s U.S. division, had said that the restaurant-chain did not have plans to test vegan options, but that he had meetings scheduled with some major suppliers to learn more about meatless meats.
Amidst the soaring popularity of its plant-based meat products, Beyond Meat has registered a +123% gain in its stock price since the shares’ IPO in May.