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CHH vs HLT
Which Stock Would AI Choose? Choice Hotels International (CHH) vs. Hilton Worldwide Holdings (HLT) Stock Comparison
Key Takeaways
- CHH has outperformed HLT year-to-date (YTD, meaning from the start of the current year), gaining approximately 25% compared to HLT's 17%.
- HLT demonstrates superior one-year returns of over 53%, far exceeding CHH's roughly flat to negative performance.
- Recent weeks have seen CHH surge about 18% in the past month, driven by analyst upgrades and operational highlights, outpacing HLT's 11% gain.
- CHH trades at a lower price-to-earnings (P/E) ratio of around 15x versus HLT's 55x, suggesting relative value in the economy hotel segment.
- Both face upcoming quarterly earnings, with HLT reporting first, potentially influencing sector sentiment.
- HLT's larger scale ($77B market cap vs. $5.5B) provides stability amid travel recovery trends.
Introduction
Choice Hotels International (CHH) and Hilton Worldwide Holdings (HLT) represent key players in the U.S. lodging industry, with CHH focusing on economy and midscale brands and HLT spanning upscale to luxury properties. This comparison is relevant for investors and traders evaluating hospitality stocks amid ongoing travel demand recovery and economic shifts. By examining recent performance, valuations, and market dynamics, readers can assess relative strengths in a cyclical sector sensitive to consumer spending and global events.
CHH Overview and Recent Performance
Choice Hotels International (CHH) is a leading hotel franchisor operating brands like Comfort Inn, Quality, and Cambria Hotels, primarily in the economy and midscale segments. In recent market activity, CHH shares have climbed significantly, with a 52-week range of $84 to $136 and YTD gains near 25%. The stock surged about 18% over the past month, fueled by analyst price target hikes from firms like Susquehanna ($115), JPMorgan ($117), and Barclays ($112), alongside highlights such as robust Canadian growth and an AI integration partnership with AWS. Sentiment has shifted positively on expectations of earnings beats ahead of its late-April report, though high debt levels remain a watchpoint.
HLT Overview and Recent Performance
Hilton Worldwide Holdings (HLT) manages and franchises a diverse portfolio including Hilton, Waldorf Astoria, and Hampton brands across luxury to focused-service hotels. Shares trade in a 52-week range of $217 to $345, with YTD returns around 17% and one-year gains exceeding 53%. Recent weeks show steady momentum, up roughly 11% monthly, supported by expansions like a 125-hotel deal in India and analyst upgrades including Evercore ISI to $350 and JP Morgan to $363. Investor confidence builds toward Q1 earnings on April 28, with focus on revenue per available room (RevPAR) trends and system-wide growth in a resilient travel environment.
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Head-to-Head Comparison
CHH and HLT both thrive as franchisors in the lodging sector but differ in scale and positioning: CHH emphasizes cost-conscious brands resilient to downturns, while HLT leverages premium properties with stronger international exposure. Growth drivers include HLT's expansion in emerging markets versus CHH's domestic focus. Recent momentum favors CHH short-term, but HLT shows greater stability with lower volatility. Valuation trade-offs highlight CHH's attractive P/E and dividend versus HLT's growth premium; risks involve economic sensitivity and interest rates impacting leverage.
Tickeron AI Verdict
Tickeron’s AI currently leans toward HLT based on consistent long-term trends, superior analyst price targets implying upside potential, and robust catalysts like global expansions amid stable RevPAR growth. While CHH offers compelling recent momentum and value, HLT's scale and positioning suggest higher probability of outperformance in the prevailing market environment.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer. Disclaimers and Limitations
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CHH is a Hold and HLT is a Buy.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
CHH’s FA Score shows that 1 FA rating(s) are green whileHLT’s FA Score has 4 green FA rating(s).
- CHH’s FA Score: 1 green, 4 red.
- HLT’s FA Score: 4 green, 1 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
CHH’s TA Score shows that 3 TA indicator(s) are bullish while HLT’s TA Score has 5 bullish TA indicator(s).
- CHH’s TA Score: 3 bullish, 5 bearish.
- HLT’s TA Score: 5 bullish, 4 bearish.
Price Growth
CHH (@Cable/Satellite TV) experienced а -0.23% price change this week, while HLT (@Cable/Satellite TV) price change was +0.83% for the same time period.
The average weekly price growth across all stocks in the @Cable/Satellite TV industry was +0.52%. For the same industry, the average monthly price growth was +2.74%, and the average quarterly price growth was +12.58%.
Reported Earning Dates
CHH is expected to report earnings on Aug 12, 2026.
HLT is expected to report earnings on Jul 29, 2026.
Industries' Descriptions
@Cable/Satellite TV (+0.52% weekly)Companies that operate paid and subscriber-based broadcast facilities for cable and home satellite systems. Comcast Corp, Charter Communications, Inc. and DISH Network Corporation are some of the biggest cable/satellite TV providers. Customers typically pay a regular monthly fee to cable TV operators for unlimited access to a certain package of channels. Since the rising popularity of online streaming services have increased instances of cord-cutting among consumers, several cable operators have also diversified into internet services to milk the burgeoning appetite for internet-based content.
| CHH | HLT | CHH / HLT | |
| Capitalization | 4.98B | 78.8B | 6% |
| EBITDA | 604M | 3B | 20% |
| Gain YTD | 15.681 | 20.548 | 76% |
| P/E Ratio | 14.81 | 52.82 | 28% |
| Revenue | 1.61B | 12.3B | 13% |
| Total Cash | 43.9M | 564M | 8% |
| Total Debt | 2.11B | 13.1B | 16% |
CHH | HLT | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 83 | 31 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 81 Overvalued | 69 Overvalued | |
PROFIT vs RISK RATING 1..100 | 100 | 10 | |
SMR RATING 1..100 | 4 | 3 | |
PRICE GROWTH RATING 1..100 | 49 | 16 | |
P/E GROWTH RATING 1..100 | 76 | 26 | |
SEASONALITY SCORE 1..100 | 43 | 37 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
HLT's Valuation (69) in the Hotels Or Resorts Or Cruiselines industry is in the same range as CHH (81). This means that HLT’s stock grew similarly to CHH’s over the last 12 months.
HLT's Profit vs Risk Rating (10) in the Hotels Or Resorts Or Cruiselines industry is significantly better than the same rating for CHH (100). This means that HLT’s stock grew significantly faster than CHH’s over the last 12 months.
HLT's SMR Rating (3) in the Hotels Or Resorts Or Cruiselines industry is in the same range as CHH (4). This means that HLT’s stock grew similarly to CHH’s over the last 12 months.
HLT's Price Growth Rating (16) in the Hotels Or Resorts Or Cruiselines industry is somewhat better than the same rating for CHH (49). This means that HLT’s stock grew somewhat faster than CHH’s over the last 12 months.
HLT's P/E Growth Rating (26) in the Hotels Or Resorts Or Cruiselines industry is somewhat better than the same rating for CHH (76). This means that HLT’s stock grew somewhat faster than CHH’s over the last 12 months.
| CHH | HLT | |
|---|---|---|
| RSI ODDS (%) | N/A | 3 days ago 58% |
| Stochastic ODDS (%) | 3 days ago 49% | 3 days ago 50% |
| Momentum ODDS (%) | 3 days ago 61% | 3 days ago 69% |
| MACD ODDS (%) | 3 days ago 65% | 3 days ago 73% |
| TrendWeek ODDS (%) | 3 days ago 63% | 3 days ago 68% |
| TrendMonth ODDS (%) | 3 days ago 59% | 3 days ago 62% |
| Advances ODDS (%) | 3 days ago 56% | 3 days ago 67% |
| Declines ODDS (%) | 12 days ago 62% | 24 days ago 52% |
| BollingerBands ODDS (%) | 3 days ago 74% | 3 days ago 55% |
| Aroon ODDS (%) | N/A | 3 days ago 56% |
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| 1 Day | |||
|---|---|---|---|
| ETFs / NAME | Price $ | Chg $ | Chg % |
| DFUV | 54.89 | 0.49 | +0.90% |
| Dimensional US Marketwide Value ETF | |||
| WEA | 10.60 | 0.06 | +0.57% |
| Western Asset Premier | |||
| KPDD | 5.30 | 0.03 | +0.57% |
| KraneShares 2x Long PDD Daily ETF | |||
| FEPI | 43.47 | 0.03 | +0.07% |
| REX FANG & Innovation Equity Prm Inc ETF | |||
| XHYI | 37.44 | N/A | N/A |
| BondBloxx US High Yield Indstrl Sctr ETF | |||
CHH and
Correlation & Price change
A.I.dvisor indicates that over the last year, CHH has been closely correlated with WH. These tickers have moved in lockstep 68% of the time. This A.I.-generated data suggests there is a high statistical probability that if CHH jumps, then WH could also see price increases.
HLT and
Correlation & Price change
A.I.dvisor indicates that over the last year, HLT has been closely correlated with MAR. These tickers have moved in lockstep 85% of the time. This A.I.-generated data suggests there is a high statistical probability that if HLT jumps, then MAR could also see price increases.