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MO vs PM
Which Stock Would AI Choose? Altria Group (MO) vs. Philip Morris International (PM) Stock Comparison
Key Takeaways
- Altria Group (MO) is a U.S.-focused tobacco company whose pricing power and shareholder returns have supported earnings even as cigarette volumes decline.
- Philip Morris International (PM) is a global leader transitioning aggressively into smoke-free products, with that segment now generating more than 40% of net revenue.
- PM has delivered stronger relative momentum in recent months, while MO trades at a notably lower valuation and higher dividend yield.
- Both names face distinct risks: MO contends with U.S. volume declines and trade-down pressure, while PM navigates geopolitical cost headwinds and intensified pouch competition.
- For additional context, explore MO Major News and MO Today's Price Move, as well as PM Major News and PM Today's Price Move.
- To see how AI-powered tools evaluate opportunities across the market, explore Trending AI Robots.
Introduction
Altria Group and Philip Morris International share a common corporate lineage but have evolved into very different businesses. MO is concentrated on the U.S. market, where it manages iconic brands such as Marlboro alongside a growing oral nicotine portfolio. PM operates across more than 100 international markets and has made smoke-free products the centerpiece of its strategy. This stock comparison is relevant for income-oriented investors weighing dividend yield against growth, as well as traders assessing relative performance and market positioning in the consumer staples sector. Understanding how these two companies diverge on growth, valuation, and risk can clarify which profile better fits a given portfolio objective.
MO Overview and Recent Performance
Altria Group, Inc. is a U.S. tobacco leader whose portfolio spans Marlboro cigarettes, Black & Mild cigars, Copenhagen and Skoal oral tobacco, the on! nicotine pouch brand, and NJOY e-vapor products. In recent weeks, MO has shown steady price action underpinned by resilient earnings. The company reported second-quarter adjusted earnings growth of roughly 2.8% year over year, while first-half adjusted earnings per share (EPS) rose about 4.9%. This performance has been driven by disciplined pricing and mix management, which have offset a continued decline in domestic cigarette shipment volumes.
Sentiment has been shaped by two competing forces. On one hand, the national expansion of the on! PLUS nicotine pouch to roughly 120,000 stores and moderating cigarette volume declines have supported the outlook. On the other, trade-down into discount brands and softer oral tobacco profitability have kept expectations measured. MO continues to return substantial capital to shareholders, and its forward price-to-earnings (P/E) multiple of roughly 11 times remains below the broader tobacco industry average.
PM Overview and Recent Performance
Philip Morris International Inc. is the world's largest tobacco company by international footprint, with leading combustible brands and a rapidly scaling smoke-free business built around IQOS heated tobacco, ZYN nicotine pouches, and VEEV e-vapor. In its most recent quarter, PM posted adjusted EPS of $2.36, up about 5.4% year over year, while net revenue rose roughly 5.5% to $11.4 billion. Smoke-free products now account for more than 40% of total net revenue, and total shipment volumes returned to modest growth.
Recent market activity has been more mixed. Despite beating consensus estimates, PM shares initially slipped after management flagged rising energy-related costs tied to geopolitical conflict and increased U.S. investment behind ZYN amid intensifying competition. The company raised its quarterly dividend by 8.8%, reinforcing its commitment to shareholder returns. Over recent months, PM has delivered stronger share-price momentum than its domestic counterpart, though it trades at a materially higher forward multiple.
Trending AI Robots
For traders seeking a data-driven edge, Tickeron's Trending AI Robots page offers a curated view of the platform's AI trading bots. Tickeron hosts hundreds of AI trading bots that collectively trade thousands of different tickers, each with its own strategy, timeframe, performance history, and universe of securities. Because not every bot suits every market condition, only the best-performing and most appropriate bots are featured in the Trending AI Robots section. This selection process helps surface strategies that are currently aligned with prevailing market dynamics, rather than overwhelming users with unfiltered options. Traders and investors can browse these robots to compare trading styles, statistics, and the specific tickers they cover. Explore the Trending AI Robots section to see which strategies are currently gaining traction.
Head-to-Head Comparison
The clearest contrast between these two stocks lies in geography and growth trajectory. MO is a high-yield, lower-multiple value proposition anchored to the U.S. market, where it must manage structural cigarette declines through pricing and smoke-free innovation. PM offers faster smoke-free growth and international diversification but carries higher execution costs, currency exposure, and geopolitical sensitivity.
On valuation, MO trades near an 11-times forward earnings multiple with a dividend yield around 6%, while PM trades above a 20-times multiple with a lower yield but faster expected EPS growth. On momentum, PM has outperformed in recent months, while MO offers more defensive, income-focused characteristics. Risk profiles also differ: MO faces U.S. regulatory and trade-down risk, whereas PM contends with geopolitical cost inflation and pouch-category competition.
Tickeron AI Verdict
Based on observable factors including trend consistency, growth catalysts, and relative positioning, Tickeron's AI would likely lean toward PM in the current environment. The combination of stronger recent momentum, a scalable smoke-free revenue stream exceeding 40% of sales, and double-digit earnings growth expectations presents a more favorable trend profile than MO's steadier but slower-growth trajectory. That said, PM's higher multiple and cost headwinds introduce meaningful risk, while MO's valuation and income appeal remain attractive to defensive investors. Any AI-driven preference is inherently probabilistic and would be expected to shift as momentum, catalysts, and volatility evolve.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is MO is a StrongBuy and PM is a StrongBuy.
Momentum Indicator for MO turns positive, indicating new upward trend
MO saw its Momentum Indicator move above the 0 level on October 29, 2026. This is an indication that the stock could be shifting in to a new upward move. Traders may want to consider buying the stock or buying call options. Tickeron's A.I.dvisor looked at 81 similar instances where the indicator turned positive. In 54 of the 81 cases, the stock moved higher in the following days. The odds of a move higher are at 67%.
Technical Analysis (Indicators)
Bullish Trend Analysis
The Moving Average Convergence Divergence (MACD) for MO just turned positive on October 29, 2026. Looking at past instances where MO's MACD turned positive, the stock continued to rise in 27 of 45 cases over the following month. The odds of a continued upward trend are 60%.
MO moved above its 50-day moving average on October 05, 2026 date and that indicates a change from a downward trend to an upward trend.
Following a +6.91% 3-day Advance, the price is estimated to grow further. Considering data from situations where MO advanced for three days, in 220 of 387 cases, the price rose further within the following month. The odds of a continued upward trend are 57%.
The Aroon Indicator entered an Uptrend today. In 132 of 292 cases where MO Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 45%.
Bearish Trend Analysis
The 10-day RSI Indicator for MO moved out of overbought territory on November 02, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 44 similar instances where the indicator moved out of overbought territory. In 20 of the 44 cases, the stock moved lower in the following days. This puts the odds of a move lower at 45%.
The Stochastic Oscillator may be shifting from an upward trend to a downward trend. In 29 of 64 cases where MO's Stochastic Oscillator exited the overbought zone, the price fell further within the following month. The odds of a continued downward trend are 45%.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where MO declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 36%.
MO broke above its upper Bollinger Band on October 29, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
Fundamental Analysis (Ratings)
The Tickeron Profit vs. Risk Rating rating for this company is 3 (best 1 - 100 worst), indicating low risk on high returns. The average Profit vs. Risk Rating rating for the industry is 68, placing this stock better than average.
The Tickeron Valuation Rating of 7 (best 1 - 100 worst) indicates that the company is seriously undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: MO's P/B Ratio (-48.822) is very low in comparison to the industry average of (-7.522). P/E Ratio (16.423) is within average values for comparable stocks, (12.768). Projected Growth (PEG Ratio) (2.649) is also within normal values, averaging (3.595). Dividend Yield (0.057) settles around the average of (0.060) among similar stocks. MO's P/S Ratio (5.744) is slightly higher than the industry average of (2.780).
The Tickeron SMR rating for this company is 8 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron PE Growth Rating for this company is 10 (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Price Growth Rating for this company is 13 (best 1 - 100 worst), indicating outstanding price growth. MO’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
PM in upward trend: price rose above 50-day moving average on October 05, 2026
PM moved above its 50-day moving average on October 05, 2026 date and that indicates a change from a downward trend to an upward trend. In 26 of 37 similar past instances, the stock price increased further within the following month. The odds of a continued upward trend are 70%.
Technical Analysis (Indicators)
Bullish Trend Analysis
The Momentum Indicator moved above the 0 level on October 29, 2026. You may want to consider a long position or call options on PM as a result. In 43 of 78 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 55%.
The Moving Average Convergence Divergence (MACD) for PM just turned positive on October 29, 2026. Looking at past instances where PM's MACD turned positive, the stock continued to rise in 31 of 49 cases over the following month. The odds of a continued upward trend are 63%.
Following a +3.03% 3-day Advance, the price is estimated to grow further. Considering data from situations where PM advanced for three days, in 233 of 389 cases, the price rose further within the following month. The odds of a continued upward trend are 60%.
The Aroon Indicator entered an Uptrend today. In 170 of 328 cases where PM Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 52%.
Bearish Trend Analysis
The RSI Oscillator demonstrated that the stock has entered the overbought zone. This may point to a price pull-back soon.
The Stochastic Oscillator demonstrated that the ticker has stayed in the overbought zone for 4 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where PM declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 44%.
PM broke above its upper Bollinger Band on October 29, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
Fundamental Analysis (Ratings)
The Tickeron SMR rating for this company is 3 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Profit vs. Risk Rating rating for this company is 4 (best 1 - 100 worst), indicating low risk on high returns. The average Profit vs. Risk Rating rating for the industry is 68, placing this stock better than average.
The Tickeron PE Growth Rating for this company is 12 (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Price Growth Rating for this company is 13 (best 1 - 100 worst), indicating outstanding price growth. PM’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Valuation Rating of 40 (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: PM's P/B Ratio (-38.367) is slightly lower than the industry average of (-7.522). P/E Ratio (30.356) is within average values for comparable stocks, (12.768). Projected Growth (PEG Ratio) (2.327) is also within normal values, averaging (3.595). Dividend Yield (0.030) settles around the average of (0.060) among similar stocks. PM's P/S Ratio (7.022) is slightly higher than the industry average of (2.780).
The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
MO | PM | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 90 | 31 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 7 Undervalued | 40 Fair valued | |
PROFIT vs RISK RATING 1..100 | 3 | 4 | |
SMR RATING 1..100 | 8 | 3 | |
PRICE GROWTH RATING 1..100 | 13 | 13 | |
P/E GROWTH RATING 1..100 | 10 | 12 | |
SEASONALITY SCORE 1..100 | 50 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
MO's Valuation (7) in the Tobacco industry is somewhat better than the same rating for PM (40). This means that MO’s stock grew somewhat faster than PM’s over the last 12 months.
MO's Profit vs Risk Rating (3) in the Tobacco industry is in the same range as PM (4). This means that MO’s stock grew similarly to PM’s over the last 12 months.
PM's SMR Rating (3) in the Tobacco industry is in the same range as MO (8). This means that PM’s stock grew similarly to MO’s over the last 12 months.
PM's Price Growth Rating (13) in the Tobacco industry is in the same range as MO (13). This means that PM’s stock grew similarly to MO’s over the last 12 months.
MO's P/E Growth Rating (10) in the Tobacco industry is in the same range as PM (12). This means that MO’s stock grew similarly to PM’s over the last 12 months.
| MO | PM | |
|---|---|---|
| RSI ODDS (%) | 1 day ago 45% | 1 day ago 50% |
| Stochastic ODDS (%) | 1 day ago 45% | 1 day ago 42% |
| Momentum ODDS (%) | 1 day ago 67% | 1 day ago 55% |
| MACD ODDS (%) | 1 day ago 60% | 1 day ago 63% |
| TrendWeek ODDS (%) | 1 day ago 54% | 1 day ago 61% |
| TrendMonth ODDS (%) | 1 day ago 51% | 1 day ago 61% |
| Advances ODDS (%) | 7 days ago 57% | 7 days ago 60% |
| Declines ODDS (%) | 3 days ago 36% | 3 days ago 44% |
| BollingerBands ODDS (%) | 1 day ago 27% | 1 day ago 42% |
| Aroon ODDS (%) | 1 day ago 45% | 1 day ago 52% |
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is overvalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
MO’s FA Score shows that 5 FA rating(s) are green while PM’s FA Score has 4 green FA rating(s).
- MO’s FA Score: 5 green, 0 red.
- PM’s FA Score: 4 green, 1 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
MO’s TA Score shows that 5 TA indicator(s) are bullish while PM’s TA Score has 5 bullish TA indicator(s).
- MO’s TA Score: 5 bullish, 4 bearish.
- PM’s TA Score: 5 bullish, 4 bearish.
Price Growth
MO (@Tobacco) experienced а +6.88% price change this week, while PM (@Tobacco) price change was +4.26% for the same time period.
The average weekly price growth across all stocks in the @Tobacco industry was -1.70%. For the same industry, the average monthly price growth was -3.01%, and the average quarterly price growth was -19.21%.
Reported Earning Dates
MO is expected to report earnings on Feb 04, 2027.
PM is expected to report earnings on Feb 11, 2027.
Industries' Descriptions
@Tobacco (-1.70% weekly)The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.
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MO and
Correlation & Price change
A.I.dvisor indicates that over the last year, MO has been loosely correlated with PM. These tickers have moved in lockstep 56% of the time. This A.I.-generated data suggests there is some statistical probability that if MO jumps, then PM could also see price increases.