According to a recent report in Wall Street Journal, Amazon is considering opening dozens of grocery stores across the U.S. at a cheaper price point than Whole Foods. The first one is slated to be opened in Los Angeles by the end of 2019. Other stores will be opened in shopping centers based in San Francisco, Seattle, Chicago, Washington, D.C., and Philadelphia.
With this news, existing grocery stores like Walmart (WMT), Kroger (KR), Target (TGT), BJs (BJ), Costco (COST), and Sprouts (SFM) have all taken a hit.
Amazon has already signed two more leases for other grocery locations by early 2020. It’s not yet confirmed whether these stores will be called Amazon markets, but it will definitely be separate from Whole Foods.
The new stores will have a smaller area of 35,000 square feet than a typical grocery of 60,000 square feet of space. Amazon may also take the route of regional grocery chain acquisition, but it’s unclear if it will follow through.
In 2017, Amazon had announced its plans to buy Whole Foods. But this current move will actually offer products at more affordable prices which do not have to compete with the Whole Foods brand directly.
Previously, Amazon has had retail locations like Amazon Go cashier-less convenience stores. This current move marks another shift in the company’s plan to go from the digital to the physical market.
Moving higher for three straight days is viewed as a bullish sign. Keep an eye on this stock for future growth. Considering data from situations where AMZN advanced for three days, in 225 of 318 cases, the price rose further within the following month. The odds of a continued upward trend are 71%.
The 10-day moving average for AMZN crossed bullishly above the 50-day moving average on October 19, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 9 of 15 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 60%.
The Aroon Indicator entered an Uptrend today. In 169 of 253 cases where AMZN Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 67%.
The Stochastic Oscillator may be shifting from an upward trend to a downward trend. In 41 of 71 cases where AMZN's Stochastic Oscillator exited the overbought zone, the price fell further within the following month. The odds of a continued downward trend are 58%.
The Momentum Indicator moved below the 0 level on October 22, 2026. You may want to consider selling the stock, shorting the stock, or exploring put options on AMZN as a result. In 41 of 78 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are 53%.
The Moving Average Convergence Divergence Histogram (MACD) for AMZN turned negative on October 23, 2026. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 55 similar instances when the indicator turned negative. In 30 of the 55 cases the stock turned lower in the days that followed. This puts the odds of success at 55%.
AMZN moved below its 50-day moving average on October 22, 2026 date and that indicates a change from an upward trend to a downward trend.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where AMZN declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 60%.
AMZN broke above its upper Bollinger Band on October 09, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The Tickeron SMR rating for this company is 33 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Price Growth Rating for this company is 49 (best 1 - 100 worst), indicating steady price growth. AMZN’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron Profit vs. Risk Rating rating for this company is 55 (best 1 - 100 worst), indicating well-balanced risk and returns. The average Profit vs. Risk Rating rating for the industry is 93, placing this stock slightly better than average.
The Tickeron Valuation Rating of 83 (best 1 - 100 worst) indicates that the company is slightly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (4.849) is normal, around the industry mean (22.686). P/E Ratio (19.667) is within average values for comparable stocks, (9.608). Projected Growth (PEG Ratio) (1.460) is also within normal values, averaging (1.774). Dividend Yield (0.000) settles around the average of (0.034) among similar stocks. AMZN's P/S Ratio (3.447) is slightly higher than the industry average of (1.321).
The Tickeron PE Growth Rating for this company is 84 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows
a provider of on-line retail shopping services
Industry InternetRetail