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Mar 24, 2021
Clorox (CLX, $185.95) shares downgraded at D.A. Davidson analyst

Clorox (CLX, $185.95) shares downgraded at D.A. Davidson analyst

Clorox  shares got a rating downgrade from D.A. Davidson on concerns about an expected slowdown in sales following a possible peak in demand during the depths of the COVID-19 pandemic.

The household products company’s shares were downgraded to neutral from buy by D.A. Davidson analyst Linda Bolton Weiser. She also cut her price target on the shares to $189 from $234.

According to Weiser, consensus estimates have been pricing in a 1.7% decline in sales for March, which may be too optimistic. 

Clorox had previously said it projects sales growth of + 5% to +9% for fiscal 2022. It expected  diluted earnings in the range of $7.70 to $7.95 a share. Both were upward revisions to the company’s summer forecast. But, Weiser mentioned that  there was a risk that Clorox would not raise and might even lower its guidance when it reports fiscal third-quarter results next month.

The analyst lowered her fiscal 2022 earnings per share expectations to $8.01 from $8.16, below the $8.21 average analyst estimate.

 

 

 

Related Ticker: CLX

Momentum Indicator for CLX turns negative, indicating new downward trend

CLX saw its Momentum Indicator move below the 0 level on March 03, 2026. This is an indication that the stock could be shifting in to a new downward move. Traders may want to consider selling the stock or exploring put options. Tickeron's A.I.dvisor looked at 100 similar instances where the indicator turned negative. In of the 100 cases, the stock moved further down in the following days. The odds of a decline are at .

Price Prediction Chart

Technical Analysis (Indicators)

Bearish Trend Analysis

The Moving Average Convergence Divergence Histogram (MACD) for CLX turned negative on February 26, 2026. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 50 similar instances when the indicator turned negative. In of the 50 cases the stock turned lower in the days that followed. This puts the odds of success at .

Following a 3-day decline, the stock is projected to fall further. Considering past instances where CLX declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .

Bullish Trend Analysis

The RSI Oscillator points to a transition from a downward trend to an upward trend -- in cases where CLX's RSI Indicator exited the oversold zone, of 32 resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are .

The Stochastic Oscillator demonstrated that the ticker has stayed in the oversold zone for 2 days, which means it's wise to expect a price bounce in the near future.

Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where CLX advanced for three days, in of 320 cases, the price rose further within the following month. The odds of a continued upward trend are .

CLX may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.

The Aroon Indicator entered an Uptrend today. In of 163 cases where CLX Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .

The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is slightly undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (42.735) is normal, around the industry mean (26.365). P/E Ratio (18.766) is within average values for comparable stocks, (60.551). Projected Growth (PEG Ratio) (2.324) is also within normal values, averaging (2.557). Dividend Yield (0.043) settles around the average of (0.035) among similar stocks. P/S Ratio (2.090) is also within normal values, averaging (3.549).

The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.

The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating fairly steady price growth. CLX’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. CLX’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 92, placing this stock worse than average.

Notable companies

The most notable companies in this group are Procter & Gamble Company (NYSE:PG), Colgate-Palmolive Company (NYSE:CL).

Industry description

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

Market Cap

The average market capitalization across the Household/Personal Care Industry is 22.68B. The market cap for tickers in the group ranges from 81.32K to 380B. PG holds the highest valuation in this group at 380B. The lowest valued company is QNTA at 81.32K.

High and low price notable news

The average weekly price growth across all stocks in the Household/Personal Care Industry was -4%. For the same Industry, the average monthly price growth was -2%, and the average quarterly price growth was -3%. ODD experienced the highest price growth at 21%, while BDRFY experienced the biggest fall at -23%.

Volume

The average weekly volume growth across all stocks in the Household/Personal Care Industry was 241%. For the same stocks of the Industry, the average monthly volume growth was -60% and the average quarterly volume growth was -61%

Fundamental Analysis Ratings

The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows

Valuation Rating: 48
P/E Growth Rating: 58
Price Growth Rating: 59
SMR Rating: 67
Profit Risk Rating: 91
Seasonality Score: 14 (-100 ... +100)
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These past five trading days, the stock lost 0.00% with an average daily volume of 0 shares traded.The stock tracked a drawdown of 0% for this period. CLX showed earnings on February 03, 2026. You can read more about the earnings report here.
A.I. Advisor
published General Information

General Information

a maker of detergent and cleaning products

Industry HouseholdPersonalCare

Profile
Fundamentals
Details
Industry
Household Or Personal Care
Address
1221 Broadway
Phone
+1 510 271-7000
Employees
8700
Web
https://www.thecloroxcompany.com
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