According to the bankruptcy court document, children’s apparel retailer Gymboree has sold itself to its rival Children’s Place. On the other hand Gap, who now plans to split into two separate companies, plans to acquire Gymboree’s high end children’s clothing line Janie and Jack.
Children’s Place will now pay $76 million to buy both Gymboree and its Crazy 8 brands, and will also enter into a contract with Singapore-based Zeavion Holding, who has brought Gymboree’s Play & Music business.
Gap will buy Janie and Jack’s intellectual property, its website, customer data and other assets for $35 million. In a separate deal, it also plans to buy the chain’s inventory from a liquidation company. These are yet to be approved by a bankruptcy court.
This is Gymboree’s second bankruptcy announcement in less than two years. Gymboree had filed for bankruptcy protection in January 2019, and said it would close 800 Gymboree and Crazy 8 stores.