Marriott (MAR, $125.07) to open 1,700 hotels, spend $11 billion in shareholder payouts by 2021
Marriott International has a new 3-year business strategy, which includes adding 300,000 new rooms and returning and as much as $11 billion to shareholders by 2021.
The luxury hotel chain plans to open 1,700 hotels by 2021, with more than 500 hotels (on average) per annum. Marriott hopes that revenue per room would grow at a compounded average rate of between 1% and 3%. The company expects the business expansion to enable it to pay shareholders as much as $9 billion on stock buybacks and nearly $2 billion in dividends over the three years.
It expects its annual diluted earnings to be in the range of $7.65 to $8.50 per share by 2021, which is higher compared to analysts’ average estimate of $7.72 per share (based on Refinitiv data).
Earlier this month, Marriott’s fourth quarter earnings of $1.44 per share surpassed analysts' estimates, but fell short of revenue estimates.
In September, the hotel chain’s Starwood guest reservation data base was hit by a major data breach, which compromised personal data (like name, emailing address, phone numbers and passport numbers) of around 327 million guests.
MAR in upward trend: price rose above 50-day moving average on April 08, 2026
MAR moved above its 50-day moving average on April 08, 2026 date and that indicates a change from a downward trend to an upward trend. In of 43 similar past instances, the stock price increased further within the following month. The odds of a continued upward trend are .
Technical Analysis (Indicators)
Bullish Trend Analysis
The Momentum Indicator moved above the 0 level on April 01, 2026. You may want to consider a long position or call options on MAR as a result. In of 91 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are .
The Moving Average Convergence Divergence (MACD) for MAR just turned positive on March 31, 2026. Looking at past instances where MAR's MACD turned positive, the stock continued to rise in of 52 cases over the following month. The odds of a continued upward trend are .
The 10-day moving average for MAR crossed bullishly above the 50-day moving average on April 10, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In of 17 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are .
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where MAR advanced for three days, in of 325 cases, the price rose further within the following month. The odds of a continued upward trend are .
The Aroon Indicator entered an Uptrend today. In of 315 cases where MAR Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .
Bearish Trend Analysis
The RSI Indicator has been in the overbought zone for 2 days. Expect a price pull-back in the near future.
The Stochastic Oscillator demonstrated that the ticker has stayed in the overbought zone for 8 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where MAR declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
MAR broke above its upper Bollinger Band on April 08, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating outstanding price growth. MAR’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating low risk on high returns. The average Profit vs. Risk Rating rating for the industry is 71, placing this stock better than average.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is significantly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (0.000) is normal, around the industry mean (4.258). MAR has a moderately high P/E Ratio (38.248) as compared to the industry average of (22.928). Projected Growth (PEG Ratio) (2.204) is also within normal values, averaging (18.634). MAR has a moderately low Dividend Yield (0.007) as compared to the industry average of (0.021). P/S Ratio (3.801) is also within normal values, averaging (2.363).
Notable companies
Industry description
Market Cap
High and low price notable news
Volume
Fundamental Analysis Ratings
The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows
Advertisement
General Information
an operator of hotels and related lodging facilities
Industry CableSatelliteTV
Advertisement