McDonald's shares got downgraded Piper Jaffray, following the firing of CEO Steve Easterbrook.
Easterbrook has to leave the company because his consensual relationship with an employee violated company policy. "This was a mistake," Easterbrook wrote in an email to employees on Sunday, "Given the values of the company, I agree with the board that it is time for me to move on."
Piper Jaffray analysts lowered their rating on the fast food chain’s shares to neutral from overweight. The price target also was cut to $195 from $224 at Piper Jaffray.
The exit of Easterbrook could create some disruption and pressure on McDonald shares, as indicated by Piper Jaffray’s moves. “Our experience leads us to take a more cautionary view noting the potential lack of momentum and time involved in formalizing a new team,” Piper Jaffray wrote.
However, Piper Jaffray also mentioned that their change in rating does not reflect McDonald's overall ability to “dominate in terms of global market scale, the effectiveness of its leadership team, or the effort behind its franchise network”.
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Moving higher for three straight days is viewed as a bullish sign. Keep an eye on this stock for future growth. Considering data from situations where MCD advanced for three days, in 133 of 317 cases, the price rose further within the following month. The odds of a continued upward trend are 42%.
The Momentum Indicator moved above the 0 level on October 12, 2026. You may want to consider a long position or call options on MCD as a result. In 35 of 86 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 41%.
The Moving Average Convergence Divergence (MACD) for MCD just turned positive on October 08, 2026. Looking at past instances where MCD's MACD turned positive, the stock continued to rise in 17 of 44 cases over the following month. The odds of a continued upward trend are 39%.
MCD moved above its 50-day moving average on October 26, 2026 date and that indicates a change from a downward trend to an upward trend.
The 10-day RSI Indicator for MCD moved out of overbought territory on October 23, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 30 similar instances where the indicator moved out of overbought territory. In 11 of the 30 cases, the stock moved lower in the following days. This puts the odds of a move lower at 37%.
The Stochastic Oscillator demonstrated that the ticker has stayed in the overbought zone for 11 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where MCD declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 44%.
MCD broke above its upper Bollinger Band on October 22, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The Aroon Indicator for MCD entered a downward trend on October 14, 2026. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
The Tickeron Valuation Rating of 3 (best 1 - 100 worst) indicates that the company is seriously undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: MCD's P/B Ratio (-172.735) is very low in comparison to the industry average of (-0.547). P/E Ratio (20.200) is within average values for comparable stocks, (16.397). Projected Growth (PEG Ratio) (2.018) is also within normal values, averaging (7.754). Dividend Yield (0.030) settles around the average of (0.050) among similar stocks. P/S Ratio (6.402) is also within normal values, averaging (2.618).
The Tickeron SMR rating for this company is 7 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Price Growth Rating for this company is 58 (best 1 - 100 worst), indicating fairly steady price growth. MCD’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Seasonality Score of 65 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron PE Growth Rating for this company is 69 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is 78 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. MCD’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 85, placing this stock better than average.
The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows
an operator of food restaurant chain
Industry Restaurants