Will Campbell Soup’s (CPB, $38.65) New CEO Stir the Right Ingredients?
Campbell Soup Company is hoping to get its wining recipe from a new CEO. The packaged-food company announced Thursday that it has appointed Mark Clouse as president and CEO. Clouse has held executive positions at Pinnacle Foods (now owned by Conagra Brands) and Mondelez International.
Clouse will replace Campbell's interim CEO Keith McLoughlin, who had come in after Denise Morrison abruptly left her post as CEO in May.
Campbell Soup had been in a long-drawn battle this year with activist hedge fund Third Point, over the control of Campbell. In September, Third Point suggested replacing the entire board of Campbell. It later sued the company and accused Campbell of making boring, expensive soup. Campbell Soup shot back that Third Point’s opinions/ideas were uninformed.
Last month, Campbell and Third Point came to an agreement by increasing board from 12 to 14 members to include two out of five nominees recommended by Third Point. According to Bloomberg News, new CEO Clouse has long been the preferred choice of Third Point.
Amidst sluggish sales, Campbell Soup has been planning to sell some of its businesses such as its international line and Campbell Fresh. It wants to focus more on boosting revenues from its most popular brands. The company is probably expecting that Clouse, with his experience in packed-foods sector, would be able to bolster the turnaround strategies.
CPB in upward trend: price may jump up because it broke its lower Bollinger Band on June 13, 2025
CPB may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options. In of 38 cases where CPB's price broke its lower Bollinger Band, its price rose further in the following month. The odds of a continued upward trend are .
Technical Analysis (Indicators)
Bullish Trend Analysis
The RSI Oscillator points to a transition from a downward trend to an upward trend -- in cases where CPB's RSI Indicator exited the oversold zone, of 32 resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are .
The Stochastic Oscillator suggests the stock price trend may be in a reversal from a downward trend to an upward trend. of 61 cases where CPB's Stochastic Oscillator exited the oversold zone resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are .
The Moving Average Convergence Divergence (MACD) for CPB just turned positive on July 02, 2025. Looking at past instances where CPB's MACD turned positive, the stock continued to rise in of 47 cases over the following month. The odds of a continued upward trend are .
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where CPB advanced for three days, in of 300 cases, the price rose further within the following month. The odds of a continued upward trend are .
Bearish Trend Analysis
The Momentum Indicator moved below the 0 level on July 03, 2025. You may want to consider selling the stock, shorting the stock, or exploring put options on CPB as a result. In of 94 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where CPB declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
The Aroon Indicator for CPB entered a downward trend on July 09, 2025. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is seriously undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (3.459) is normal, around the industry mean (6.614). P/E Ratio (17.514) is within average values for comparable stocks, (27.114). Projected Growth (PEG Ratio) (1.404) is also within normal values, averaging (2.471). Dividend Yield (0.033) settles around the average of (0.043) among similar stocks. P/S Ratio (1.445) is also within normal values, averaging (35.476).
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to consistent earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating fairly steady price growth. CPB’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. CPB’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 80, placing this stock worse than average.
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General Information
a manufacturer of convenience food products, such as soups and sauces, pasta, broths, vegetable-beverages, cookies and biscuits
Industry FoodSpecialtyCandy
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