KMB
Price
$108.68
Change
+$1.37 (+1.28%)
Updated
Jul 24, 01:43 PM (EDT)
Capitalization
35.62B
11 days until earnings call
Intraday BUY SELL Signals
PG
Price
$146.82
Change
-$0.15 (-0.10%)
Updated
Jul 24, 01:48 PM (EDT)
Capitalization
342.23B
5 days until earnings call
Intraday BUY SELL Signals
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KMB vs PG

KMB vs PG Comparison Chart in %
View a ticker or compare two or three
Jul 19, 2026

Which Stock Would AI Choose? Kimberly-Clark (KMB) vs. Procter & Gamble (PG) Stock Comparison

Key Takeaways

  • Dividend Reliability: Both KMB and PG are Dividend Kings, but PG's larger scale and broader portfolio have historically provided slightly more consistent payout growth.
  • Recent Momentum: PG has demonstrated stronger relative price momentum in recent weeks, supported by resilient consumer demand and successful pricing strategies.
  • Valuation Considerations: KMB currently trades at a modest discount to PG on forward earnings multiples, potentially appealing to value-oriented investors.
  • Sector Exposure: Both companies operate in the consumer staples sector, but PG's more diversified product mix across multiple categories offers broader revenue stability.
  • AI Sentiment: Tickeron's AI analytical tools indicate a slight preference for PG based on trend consistency and relative strength indicators in the current market environment.

Introduction

For investors seeking stability in the consumer staples sector, few comparisons are as instructive as Kimberly-Clark versus Procter & Gamble. These two industry titans dominate household and personal care aisles globally, generating reliable cash flows that have supported decades of dividend growth. While both KMB and PG share defensive characteristics that appeal to risk-averse investors, their recent performance, strategic positioning, and growth trajectories have diverged in meaningful ways. This comparison examines how these two blue-chip stocks stack up across key dimensions, offering context for those evaluating relative opportunity in the consumer staples space.

KMB Overview and Recent Performance

Kimberly-Clark Corporation, headquartered in Dallas, Texas, is a global leader in personal care, consumer tissue, and professional products. Its portfolio includes iconic brands such as Huggies, Kleenex, Scott, and Cottonelle, serving customers in more than 175 countries. In recent weeks, KMB shares have traded within a relatively tight range, reflecting mixed signals from the broader consumer environment. The company has continued to execute its pricing and productivity initiatives, though foreign exchange headwinds in key international markets have tempered top-line growth. Recent market activity suggests that investors are weighing KMB's cost-saving restructuring program, which aims to streamline operations, against persistent input cost inflation in pulp and other raw materials. Analysts have noted that Kimberly-Clark's exposure to discretionary-adjacent categories, such as premium diaper lines, introduces modest sensitivity to consumer spending shifts compared to fully non-discretionary peers.

PG Overview and Recent Performance

Procter & Gamble, based in Cincinnati, Ohio, stands as one of the world's largest consumer packaged goods companies. Its extensive brand roster spans beauty, grooming, health care, fabric care, home care, and baby care, with powerhouse names like Tide, Pampers, Gillette, and Crest. Over recent weeks, PG has exhibited relatively robust price performance, buoyed by better-than-expected organic sales growth and sustained gross margin expansion. The company's pricing power has remained a key advantage, allowing it to pass through elevated input costs without significant volume erosion. Recent quarterly results highlighted strength in North American markets and notable resilience in Europe. PG's ongoing portfolio refinement, including strategic divestitures and focus on daily-use categories where brand loyalty runs deep, has been well received by the market. The combination of steady demand and operational discipline has reinforced PG's reputation as a defensive holding.

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Head-to-Head Comparison

When comparing KMB and PG side by side, several distinctions emerge. From a business model perspective, PG's greater diversification across six major product categories provides a broader revenue base than KMB's more concentrated portfolio centered on personal care and tissue products. This diversification has historically translated into lower earnings volatility for PG, particularly during periods of category-specific disruption. On growth drivers, PG benefits from a larger addressable market and deeper penetration in emerging economies, while KMB's growth narrative is more tightly linked to demographic trends such as birth rates and aging populations. Regarding recent momentum, PG has outpaced KMB in relative strength, reflecting stronger organic sales figures and more favorable currency dynamics. Risk factors differ as well: KMB faces elevated sensitivity to pulp and fiber costs given its product mix, whereas PG's broader input basket partially mitigates single-commodity exposure. From a valuation standpoint, KMB's forward price-to-earnings ratio has recently sat below PG's, offering a relative discount that value-conscious investors may find noteworthy. Market sentiment, as measured by institutional positioning and options activity, has leaned more constructively toward PG in the current environment.

Tickeron AI Verdict

Based on observable market data and trend analysis, Tickeron's AI analytical framework would likely express a modest preference for PG over KMB in the current environment. This assessment rests on PG's stronger relative momentum, broader category diversification, and more consistent technical trend structure in recent trading activity. The AI's evaluation considers the interplay of trend consistency, volume patterns, and stability metrics, where PG has demonstrated a marginally more favorable configuration. That said, the divergence is not dramatic, and KMB's relative valuation discount could shift the calculus if its restructuring initiatives begin to produce more tangible margin improvements. As always, these probabilistic signals reflect current conditions and are subject to change as new fundamental and technical data emerge.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations

VS
KMB vs. PG commentary
Jul 24, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is KMB is a Hold and PG is a Hold.

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COMPARISON
Comparison
Jul 24, 2026
Stock price -- (KMB: $107.31 vs. PG: $146.97)
Brand notoriety: KMB: Not notable vs. PG: Notable
Both companies represent the Household/Personal Care industry
Current volume relative to the 65-day Moving Average: KMB: 42% vs. PG: 74%
Market capitalization -- KMB: $35.62B vs. PG: $342.23B
KMB [@Household/Personal Care] is valued at $35.62B. PG’s [@Household/Personal Care] market capitalization is $342.23B. The market cap for tickers in the [@Household/Personal Care] industry ranges from $342.23B to $0. The average market capitalization across the [@Household/Personal Care] industry is $22.65B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

KMB’s FA Score shows that 3 FA rating(s) are green whilePG’s FA Score has 2 green FA rating(s).

  • KMB’s FA Score: 3 green, 2 red.
  • PG’s FA Score: 2 green, 3 red.
According to our system of comparison, KMB is a better buy in the long-term than PG.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

KMB’s TA Score shows that 4 TA indicator(s) are bullish while PG’s TA Score has 4 bullish TA indicator(s).

  • KMB’s TA Score: 4 bullish, 5 bearish.
  • PG’s TA Score: 4 bullish, 3 bearish.
According to our system of comparison, PG is a better buy in the short-term than KMB.

Price Growth

KMB (@Household/Personal Care) experienced а -1.54% price change this week, while PG (@Household/Personal Care) price change was -2.99% for the same time period.

The average weekly price growth across all stocks in the @Household/Personal Care industry was -0.73%. For the same industry, the average monthly price growth was +1.75%, and the average quarterly price growth was -8.52%.

Reported Earning Dates

KMB is expected to report earnings on Aug 04, 2026.

PG is expected to report earnings on Jul 29, 2026.

Industries' Descriptions

@Household/Personal Care (-0.73% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
PG($342B) has a higher market cap than KMB($35.6B). PG (21.49) and KMB (20.76) have similar P/E ratio . KMB YTD gains are higher at: 9.156 vs. PG (4.059). PG has higher annual earnings (EBITDA): 24.9B vs. KMB (3.21B). PG has more cash in the bank: 12.3B vs. KMB (542M). KMB has less debt than PG: KMB (7.08B) vs PG (37B). PG has higher revenues than KMB: PG (86.7B) vs KMB (16.6B).
KMBPGKMB / PG
Capitalization35.6B342B10%
EBITDA3.21B24.9B13%
Gain YTD9.1564.059226%
P/E Ratio20.7621.4997%
Revenue16.6B86.7B19%
Total Cash542M12.3B4%
Total Debt7.08B37B19%
FUNDAMENTALS RATINGS
KMB vs PG: Fundamental Ratings
KMB
PG
OUTLOOK RATING
1..100
8665
VALUATION
overvalued / fair valued / undervalued
1..100
20
Undervalued
29
Undervalued
PROFIT vs RISK RATING
1..100
10055
SMR RATING
1..100
1032
PRICE GROWTH RATING
1..100
4753
P/E GROWTH RATING
1..100
2965
SEASONALITY SCORE
1..100
5050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

KMB's Valuation (20) in the Household Or Personal Care industry is in the same range as PG (29). This means that KMB’s stock grew similarly to PG’s over the last 12 months.

PG's Profit vs Risk Rating (55) in the Household Or Personal Care industry is somewhat better than the same rating for KMB (100). This means that PG’s stock grew somewhat faster than KMB’s over the last 12 months.

KMB's SMR Rating (10) in the Household Or Personal Care industry is in the same range as PG (32). This means that KMB’s stock grew similarly to PG’s over the last 12 months.

KMB's Price Growth Rating (47) in the Household Or Personal Care industry is in the same range as PG (53). This means that KMB’s stock grew similarly to PG’s over the last 12 months.

KMB's P/E Growth Rating (29) in the Household Or Personal Care industry is somewhat better than the same rating for PG (65). This means that KMB’s stock grew somewhat faster than PG’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
KMBPG
RSI
ODDS (%)
Bearish Trend 2 days ago
66%
N/A
Stochastic
ODDS (%)
Bullish Trend 2 days ago
42%
Bearish Trend 2 days ago
55%
Momentum
ODDS (%)
Bearish Trend 2 days ago
51%
Bullish Trend 2 days ago
49%
MACD
ODDS (%)
Bearish Trend 2 days ago
43%
Bearish Trend 2 days ago
57%
TrendWeek
ODDS (%)
Bearish Trend 2 days ago
52%
Bearish Trend 2 days ago
44%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
41%
Bearish Trend 2 days ago
41%
Advances
ODDS (%)
Bullish Trend 23 days ago
40%
Bullish Trend 9 days ago
44%
Declines
ODDS (%)
Bearish Trend 10 days ago
51%
Bearish Trend 4 days ago
43%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
53%
N/A
Aroon
ODDS (%)
Bullish Trend 2 days ago
39%
Bullish Trend 2 days ago
25%
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KMB
Daily Signal:
Gain/Loss:
PG
Daily Signal:
Gain/Loss:
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KMB and

Correlation & Price change

A.I.dvisor indicates that over the last year, KMB has been loosely correlated with EPC. These tickers have moved in lockstep 34% of the time. This A.I.-generated data suggests there is some statistical probability that if KMB jumps, then EPC could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To KMB
1D Price
Change %
KMB100%
-1.44%
EPC - KMB
34%
Loosely correlated
-3.47%
IPAR - KMB
34%
Loosely correlated
-2.02%
MAGN - KMB
25%
Poorly correlated
-2.50%
NUS - KMB
17%
Poorly correlated
-2.50%
YSG - KMB
16%
Poorly correlated
-4.07%
More

PG and

Correlation & Price change

A.I.dvisor indicates that over the last year, PG has been closely correlated with CL. These tickers have moved in lockstep 76% of the time. This A.I.-generated data suggests there is a high statistical probability that if PG jumps, then CL could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To PG
1D Price
Change %
PG100%
-1.45%
CL - PG
76%
Closely correlated
-1.69%
UL - PG
69%
Closely correlated
-2.62%
CHD - PG
67%
Closely correlated
-0.97%
CLX - PG
55%
Loosely correlated
-2.05%
KMB - PG
53%
Loosely correlated
-1.44%
More