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CHD vs PG
Which Stock Would AI Choose? Church & Dwight (CHD) vs. Procter & Gamble (PG) Stock Comparison
Key Takeaways
- CHD has delivered stronger year-to-date performance than PG, with approximately 15% gains compared to roughly 5% for PG.
- Both companies operate in the consumer staples sector, offering defensive characteristics amid broader market volatility.
- CHD maintains a smaller market capitalization and higher beta relative to PG, indicating greater sensitivity to market movements.
- Recent trading activity shows both stocks experiencing downward pressure in early July 2026 sessions.
- PG benefits from larger scale, diversified product portfolio, and consistent dividend history, while CHD focuses on niche household brands with targeted growth opportunities.
- Earnings catalysts loom for CHD with its second-quarter report scheduled for late July 2026.
Introduction
Church & Dwight Co., Inc. (CHD) and The Procter & Gamble Company (PG) represent two established players in the consumer staples sector. This comparison examines their relative performance, business profiles, and market positioning to assist investors evaluating defensive equity exposure. The analysis focuses on verifiable metrics such as recent price behavior, year-to-date returns, and sector dynamics, providing context for portfolio allocation decisions in the current environment.
CHD Overview and Recent Performance
Church & Dwight Co., Inc. manufactures and markets a range of consumer products, including household cleaners, personal care items, and specialty goods under brands such as Arm & Hammer. The company maintains a market capitalization of approximately $23 billion. In recent market activity, CHD shares have shown resilience on a year-to-date basis, posting gains near 15%. As of early July 2026, the stock traded around the $96 level after a session decline, within a 52-week range of $81.33 to $106.04. Sentiment has been influenced by upcoming second-quarter earnings, scheduled for July 31, 2026, alongside broader consumer staples sector trends.
PG Overview and Recent Performance
The Procter & Gamble Company develops, manufactures, and sells consumer packaged goods across categories such as beauty, grooming, health care, and fabric care. With a significantly larger market capitalization exceeding $350 billion, PG offers broad global exposure. Recent performance indicates more modest year-to-date returns near 5%. The stock closed around $148 in early July 2026 sessions amid a decline, trading within a 52-week range of $137.62 to $167.25. Factors affecting recent positioning include first-quarter fiscal 2026 results that highlighted organic sales growth and ongoing cost management initiatives.
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Head-to-Head Comparison
In terms of business model, PG operates at greater scale with extensive international distribution and a wider product lineup, while CHD emphasizes specialized categories with potentially higher growth elasticity in targeted segments. Growth drivers for PG include pricing power and innovation across mature categories; CHD benefits from brand extensions in household essentials. Recent momentum favors CHD on a year-to-date basis, though PG exhibits lower volatility historically. Risk factors for both include input cost fluctuations and shifting consumer preferences, with CHD carrying modestly higher beta. Sector exposure remains aligned in consumer staples, supporting defensive characteristics. Market sentiment reflects caution in recent sessions for both, tempered by their established dividend profiles.
Tickeron AI Verdict
Based on observable trend consistency and relative positioning, Tickeron’s AI models currently assign a probabilistic edge to CHD due to stronger year-to-date momentum and upcoming earnings visibility, though PG offers greater stability through scale and diversification. Outcomes remain contingent on broader market conditions and sector-specific catalysts.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CHD is a Hold and PG is a Hold.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
CHD’s FA Score shows that 0 FA rating(s) are green whilePG’s FA Score has 2 green FA rating(s).
- CHD’s FA Score: 0 green, 5 red.
- PG’s FA Score: 2 green, 3 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
CHD’s TA Score shows that 5 TA indicator(s) are bullish while PG’s TA Score has 5 bullish TA indicator(s).
- CHD’s TA Score: 5 bullish, 2 bearish.
- PG’s TA Score: 5 bullish, 3 bearish.
Price Growth
CHD (@Household/Personal Care) experienced а +1.01% price change this week, while PG (@Household/Personal Care) price change was -0.24% for the same time period.
The average weekly price growth across all stocks in the @Household/Personal Care industry was +0.04%. For the same industry, the average monthly price growth was +1.32%, and the average quarterly price growth was -6.02%.
Reported Earning Dates
CHD is expected to report earnings on Jul 31, 2026.
PG is expected to report earnings on Jul 29, 2026.
Industries' Descriptions
@Household/Personal Care (+0.04% weekly)Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.
| CHD | PG | CHD / PG | |
| Capitalization | 23B | 345B | 7% |
| EBITDA | 1.29B | 24.9B | 5% |
| Gain YTD | 16.586 | 4.824 | 344% |
| P/E Ratio | 31.95 | 21.64 | 148% |
| Revenue | 6.21B | 86.7B | 7% |
| Total Cash | 503M | 12.3B | 4% |
| Total Debt | 2.21B | 37B | 6% |
CHD | PG | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 10 | 66 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 64 Fair valued | 29 Undervalued | |
PROFIT vs RISK RATING 1..100 | 67 | 54 | |
SMR RATING 1..100 | 52 | 32 | |
PRICE GROWTH RATING 1..100 | 54 | 56 | |
P/E GROWTH RATING 1..100 | 76 | 63 | |
SEASONALITY SCORE 1..100 | 90 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
PG's Valuation (29) in the Household Or Personal Care industry is somewhat better than the same rating for CHD (64). This means that PG’s stock grew somewhat faster than CHD’s over the last 12 months.
PG's Profit vs Risk Rating (54) in the Household Or Personal Care industry is in the same range as CHD (67). This means that PG’s stock grew similarly to CHD’s over the last 12 months.
PG's SMR Rating (32) in the Household Or Personal Care industry is in the same range as CHD (52). This means that PG’s stock grew similarly to CHD’s over the last 12 months.
CHD's Price Growth Rating (54) in the Household Or Personal Care industry is in the same range as PG (56). This means that CHD’s stock grew similarly to PG’s over the last 12 months.
PG's P/E Growth Rating (63) in the Household Or Personal Care industry is in the same range as CHD (76). This means that PG’s stock grew similarly to CHD’s over the last 12 months.
| CHD | PG | |
|---|---|---|
| RSI ODDS (%) | N/A | N/A |
| Stochastic ODDS (%) | 1 day ago 50% | 1 day ago 44% |
| Momentum ODDS (%) | 1 day ago 46% | 1 day ago 42% |
| MACD ODDS (%) | 1 day ago 42% | 1 day ago 43% |
| TrendWeek ODDS (%) | 1 day ago 50% | 1 day ago 44% |
| TrendMonth ODDS (%) | 1 day ago 49% | 1 day ago 41% |
| Advances ODDS (%) | 4 days ago 49% | 4 days ago 45% |
| Declines ODDS (%) | 8 days ago 46% | 8 days ago 42% |
| BollingerBands ODDS (%) | N/A | N/A |
| Aroon ODDS (%) | 1 day ago 47% | 1 day ago 37% |
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CHD and
Correlation & Price change
A.I.dvisor indicates that over the last year, CHD has been closely correlated with CL. These tickers have moved in lockstep 69% of the time. This A.I.-generated data suggests there is a high statistical probability that if CHD jumps, then CL could also see price increases.