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CL vs PG
Which Stock Would AI Choose? Colgate-Palmolive (CL) vs. The Procter & Gamble Company (PG) Stock Comparison
Key Takeaways
- Colgate-Palmolive (CL) has delivered stronger year-to-date (YTD) returns of approximately 16.9% compared to broader market benchmarks, supported by consistent dividend growth and upcoming earnings visibility.
- The Procter & Gamble Company (PG) maintains a larger scale with diversified global brands and a recent quarterly dividend declaration, reflecting its established position in the consumer staples sector.
- Both stocks operate in the defensive consumer staples industry, offering relative stability amid market volatility, though CL shows more pronounced recent outperformance in YTD metrics.
- CL faces near-term attention around its second-quarter earnings release scheduled for July 31, 2026, while PG continues to emphasize volume growth and product innovation following prior earnings beats.
- Market sentiment for both remains influenced by cost management, inflation pressures, and consumer spending patterns in personal care and household products.
- Relative positioning highlights trade-offs between CL’s focused oral and personal care portfolio and PG’s broader exposure across beauty, grooming, and fabric care categories.
Introduction
Colgate-Palmolive (CL) and The Procter & Gamble Company (PG) represent two leading consumer staples companies with established global footprints in personal care, household, and oral hygiene products. This comparison examines their recent stock behavior, business fundamentals, and relative positioning in the current market environment. Institutional investors, income-focused traders, and those seeking defensive exposure within the consumer staples sector may find this analysis relevant for understanding performance contrasts and risk profiles. The review draws on verifiable market data and recent corporate developments to highlight observable differences without projecting future outcomes.
CL Overview and Recent Performance
Colgate-Palmolive (CL) develops, manufactures, and markets oral care, personal care, home care, and pet nutrition products worldwide. In recent weeks, the stock has traded near elevated levels, closing around $90.75 on July 24, 2026, with year-to-date (YTD) returns reaching approximately 16.9%. This performance has outpaced the S&P 500’s roughly 8.3% gain over the same period. Recent market activity reflects attention on cost inflation management and the company’s upcoming second-quarter earnings conference call scheduled for July 31, 2026. Analysts have issued multiple upward price target revisions in recent periods, supporting sentiment around the firm’s market share stability and dividend increase to $0.53 per share announced earlier in July. Broader influences include defensive sector rotation and steady consumer demand for essential products.
PG Overview and Recent Performance
The Procter & Gamble Company (PG) produces and distributes a wide range of branded consumer goods spanning beauty, grooming, health care, fabric care, and baby care categories. Recent market activity shows the stock trading in the $146–$147 range as of late July 2026, following a quarterly dividend declaration of $1.0885 per share. The company has emphasized volume recovery and product launches in prior reporting periods, with earnings beats noted earlier in the year. Performance in recent weeks has included mixed daily moves relative to broader indices, influenced by sector rotation and macroeconomic factors affecting consumer staples. PG’s established scale and consecutive dividend increases underscore its role as a mature, income-oriented holding within the sector.
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Head-to-Head Comparison
Colgate-Palmolive (CL) maintains a more concentrated focus on oral care and personal hygiene, whereas The Procter & Gamble Company (PG) benefits from greater category diversification across beauty and fabric care. Recent momentum has favored CL on a year-to-date (YTD) basis, while PG offers larger absolute scale and a longer track record of dividend growth. Both companies face similar risk factors including raw material costs, currency fluctuations, and shifts in consumer purchasing behavior. Sector exposure remains defensive for each, though CL’s narrower portfolio may exhibit different sensitivity to oral care trends compared with PG’s broader household and grooming lines. Market sentiment reflects ongoing analyst attention to earnings visibility, with CL drawing focus ahead of its July 31 release and PG building on prior volume improvements.
Tickeron AI Verdict
Based on observable factors such as recent trend consistency and relative year-to-date (YTD) positioning, Tickeron’s AI systems would currently assign a modestly higher probabilistic preference to Colgate-Palmolive (CL) over The Procter & Gamble Company (PG). This assessment incorporates elements including steadier recent performance metrics and upcoming earnings catalysts, while acknowledging that outcomes remain subject to broader market conditions and sector dynamics. The evaluation prioritizes data-driven signals rather than definitive forecasts.
Disclaimer
The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.
To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CL is a StrongBuy and PG is a Hold.
Long-Term Analysis
It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
CL’s FA Score shows that 2 FA rating(s) are green whilePG’s FA Score has 2 green FA rating(s).
- CL’s FA Score: 2 green, 3 red.
- PG’s FA Score: 2 green, 3 red.
Short-Term Analysis
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
CL’s TA Score shows that 6 TA indicator(s) are bullish while PG’s TA Score has 5 bullish TA indicator(s).
- CL’s TA Score: 6 bullish, 1 bearish.
- PG’s TA Score: 5 bullish, 3 bearish.
Price Growth
CL (@Household/Personal Care) experienced а -0.08% price change this week, while PG (@Household/Personal Care) price change was -1.84% for the same time period.
The average weekly price growth across all stocks in the @Household/Personal Care industry was -0.83%. For the same industry, the average monthly price growth was +5.64%, and the average quarterly price growth was -2.72%.
Reported Earning Dates
CL is expected to report earnings on Oct 23, 2026.
PG is expected to report earnings on Oct 21, 2026.
Industries' Descriptions
@Household/Personal Care (-0.83% weekly)Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.
| CL | PG | CL / PG | |
| Capitalization | 74.1B | 335B | 22% |
| EBITDA | 3.84B | 24.9B | 15% |
| Gain YTD | 19.741 | 2.903 | 680% |
| P/E Ratio | 36.59 | 21.79 | 168% |
| Revenue | 21B | 86.7B | 24% |
| Total Cash | 1.37B | N/A | - |
| Total Debt | 7.86B | 37B | 21% |
CL | PG | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 78 | 22 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 94 Overvalued | 29 Undervalued | |
PROFIT vs RISK RATING 1..100 | 65 | 66 | |
SMR RATING 1..100 | 6 | 33 | |
PRICE GROWTH RATING 1..100 | 53 | 59 | |
P/E GROWTH RATING 1..100 | 15 | 58 | |
SEASONALITY SCORE 1..100 | 65 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
PG's Valuation (29) in the Household Or Personal Care industry is somewhat better than the same rating for CL (94). This means that PG’s stock grew somewhat faster than CL’s over the last 12 months.
CL's Profit vs Risk Rating (65) in the Household Or Personal Care industry is in the same range as PG (66). This means that CL’s stock grew similarly to PG’s over the last 12 months.
CL's SMR Rating (6) in the Household Or Personal Care industry is in the same range as PG (33). This means that CL’s stock grew similarly to PG’s over the last 12 months.
CL's Price Growth Rating (53) in the Household Or Personal Care industry is in the same range as PG (59). This means that CL’s stock grew similarly to PG’s over the last 12 months.
CL's P/E Growth Rating (15) in the Household Or Personal Care industry is somewhat better than the same rating for PG (58). This means that CL’s stock grew somewhat faster than PG’s over the last 12 months.
| CL | PG | |
|---|---|---|
| RSI ODDS (%) | N/A | N/A |
| Stochastic ODDS (%) | 1 day ago 53% | N/A |
| Momentum ODDS (%) | 1 day ago 53% | 1 day ago 41% |
| MACD ODDS (%) | 1 day ago 53% | N/A |
| TrendWeek ODDS (%) | 1 day ago 44% | 1 day ago 45% |
| TrendMonth ODDS (%) | 1 day ago 52% | 1 day ago 41% |
| Advances ODDS (%) | 1 day ago 45% | 11 days ago 44% |
| Declines ODDS (%) | 4 days ago 44% | 3 days ago 42% |
| BollingerBands ODDS (%) | N/A | 1 day ago 60% |
| Aroon ODDS (%) | 1 day ago 39% | 1 day ago 29% |
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CL and
Correlation & Price change
A.I.dvisor indicates that over the last year, CL has been closely correlated with PG. These tickers have moved in lockstep 75% of the time. This A.I.-generated data suggests there is a high statistical probability that if CL jumps, then PG could also see price increases.
PG and
Correlation & Price change
A.I.dvisor indicates that over the last year, PG has been closely correlated with CL. These tickers have moved in lockstep 75% of the time. This A.I.-generated data suggests there is a high statistical probability that if PG jumps, then CL could also see price increases.