CL
Price
$85.92
Change
-$1.13 (-1.30%)
Updated
Sep 23, 04:59 PM (EDT)
Capitalization
69.39B
37 days until earnings call
Intraday BUY SELL Signals
PG
Price
$147.44
Change
-$0.78 (-0.53%)
Updated
Sep 23, 04:59 PM (EDT)
Capitalization
339.3B
29 days until earnings call
Intraday BUY SELL Signals
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CL vs PG

CL vs PG Comparison Chart in %
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A.I.Advisor
Sep 14, 2026

Which Stock Would AI Choose? Colgate-Palmolive (CL) vs. Procter & Gamble (PG) Stock Comparison

Key Takeaways

  • Both CL and PG operate in the consumer staples sector, focusing on household and personal care products with defensive characteristics.
  • Recent market activity shows CL experiencing downward pressure with a roughly 6% decline over the past month, while PG posted modest gains.
  • CL maintains a strong position in oral care and pet nutrition, whereas PG benefits from broader brand diversification across multiple categories.
  • Valuation metrics indicate PG trades at a lower forward price-to-earnings ratio compared to CL, reflecting differences in growth expectations and market positioning.
  • Both companies exhibit low beta values, underscoring their relative stability amid broader market volatility in recent weeks.
  • Sector exposure remains aligned, yet contrasts in scale, geographic reach, and recent momentum create distinct risk-return profiles for investors.

Introduction

This comparison examines CL (Colgate-Palmolive Company) and PG (The Procter & Gamble Company), two established leaders in the consumer staples sector. The analysis focuses on recent performance trends, business fundamentals, and market positioning to assist traders and investors evaluating defensive equities. Professionals seeking relative value insights, as well as those monitoring sector rotation or dividend consistency, may find the side-by-side review particularly relevant in the current environment of moderating inflation and shifting consumer spending patterns.

CL Overview and Recent Performance

Colgate-Palmolive Company produces oral care, personal care, and home care products, with a notable presence in pet nutrition through its Hill’s brand. In recent market activity, the stock has faced headwinds, declining approximately 6% over the past month amid broader sector pressures. Year-to-date returns remain positive at around 12%, supported by organic sales growth reported in the second quarter. Sentiment has been influenced by steady demand in core categories and emerging market exposure, though recent weeks reflected some profit-taking following earlier gains. The company maintains a leading global market share in toothpaste and continues to emphasize innovation in high-margin segments.

PG Overview and Recent Performance

The Procter & Gamble Company offers a diversified portfolio spanning beauty, grooming, health care, fabric care, and baby care under iconic brands. Recent performance has been more resilient, with the stock advancing modestly over the past month and delivering year-to-date gains near 3-4%. Stability in core categories and pricing discipline have supported sentiment, even as the broader market experienced fluctuations. In recent weeks, the shares demonstrated relative strength compared to some peers, reflecting investor preference for its scale and consistent cash flow generation. The company’s wide geographic footprint and ongoing focus on premiumization continue to underpin its defensive profile.

Trending AI Robots

Tickeron’s Trending AI Robots page showcases a curated selection of high-performing AI trading bots drawn from hundreds available across thousands of tickers. Only those demonstrating superior adaptability to prevailing market conditions earn placement in this section. Available bots span a wide range of trading styles, strategies, timeframes, and performance statistics, allowing users to identify options aligned with specific objectives. Performance metrics and historical results vary by bot, providing transparent data for evaluation. Traders interested in automated strategies may explore the platform for further details on current trending selections.

Head-to-Head Comparison

Colgate-Palmolive maintains a more concentrated focus on oral and personal care with meaningful emerging-market exposure, while Procter & Gamble’s broader category reach provides greater diversification. Recent momentum favors PG on a short-term basis, whereas CL has delivered stronger year-to-date results. Risk factors differ in emphasis: CL carries higher leverage on its balance sheet, while PG offers larger scale and typically lower volatility. Market sentiment in recent weeks has reflected a preference for stability, benefiting PG’s positioning, though both equities exhibit low beta characteristics typical of the sector. Trade-offs center on growth concentration versus defensive breadth.

Tickeron AI Verdict

Based on observable factors including recent trend consistency and relative stability, Tickeron’s AI would currently assign a higher probabilistic preference to PG. Its broader diversification and steadier short-term performance provide a modest edge in the current market environment, though outcomes remain subject to evolving economic conditions and sector dynamics.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations

VS
CL vs. PG commentary
Sep 23, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CL is a Hold and PG is a Buy.

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SUMMARIES
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FUNDAMENTALS RATINGS
CL vs PG: Fundamental Ratings
CL
PG
OUTLOOK RATING
1..100
6433
VALUATION
overvalued / fair valued / undervalued
1..100
92
Overvalued
35
Fair valued
PROFIT vs RISK RATING
1..100
6364
SMR RATING
1..100
833
PRICE GROWTH RATING
1..100
5754
P/E GROWTH RATING
1..100
1250
SEASONALITY SCORE
1..100
7565

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

PG's Valuation (35) in the Household Or Personal Care industry is somewhat better than the same rating for CL (92). This means that PG’s stock grew somewhat faster than CL’s over the last 12 months.

CL's Profit vs Risk Rating (63) in the Household Or Personal Care industry is in the same range as PG (64). This means that CL’s stock grew similarly to PG’s over the last 12 months.

CL's SMR Rating (8) in the Household Or Personal Care industry is in the same range as PG (33). This means that CL’s stock grew similarly to PG’s over the last 12 months.

PG's Price Growth Rating (54) in the Household Or Personal Care industry is in the same range as CL (57). This means that PG’s stock grew similarly to CL’s over the last 12 months.

CL's P/E Growth Rating (12) in the Household Or Personal Care industry is somewhat better than the same rating for PG (50). This means that CL’s stock grew somewhat faster than PG’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
CLPG
RSI
ODDS (%)
Bullish Trend 2 days ago
46%
N/A
Stochastic
ODDS (%)
Bullish Trend 2 days ago
59%
Bearish Trend 2 days ago
42%
Momentum
ODDS (%)
Bearish Trend 2 days ago
37%
Bullish Trend 2 days ago
39%
MACD
ODDS (%)
N/A
Bullish Trend 2 days ago
44%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
49%
Bullish Trend 2 days ago
43%
TrendMonth
ODDS (%)
Bearish Trend 2 days ago
46%
Bullish Trend 2 days ago
38%
Advances
ODDS (%)
Bullish Trend 7 days ago
45%
Bullish Trend 7 days ago
45%
Declines
ODDS (%)
Bearish Trend 3 days ago
45%
Bearish Trend 3 days ago
43%
BollingerBands
ODDS (%)
N/A
Bearish Trend 2 days ago
52%
Aroon
ODDS (%)
Bearish Trend 2 days ago
49%
N/A
COMPARISON
Comparison
Sep 23, 2026
Stock price -- (CL: $87.05 vs. PG: $148.22)
Brand notoriety: CL and PG are both notable
Both companies represent the Household/Personal Care industry
Current volume relative to the 65-day Moving Average: CL: 158% vs. PG: 65%
Market capitalization -- CL: $69.39B vs. PG: $339.3B
CL [@Household/Personal Care] is valued at $69.39B. PG’s [@Household/Personal Care] market capitalization is $339.3B. The market cap for tickers in the [@Household/Personal Care] industry ranges from $60.48K to $339.3B. The average market capitalization across the [@Household/Personal Care] industry is $22.46B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is overvalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

CL’s FA Score shows that 2 FA rating(s) are green while PG’s FA Score has 1 green FA rating(s).

  • CL’s FA Score: 2 green, 3 red.
  • PG’s FA Score: 1 green, 4 red.
According to our system of comparison, PG is a better buy in the long-term than CL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

CL’s TA Score shows that 3 TA indicator(s) are bullish while PG’s TA Score has 4 bullish TA indicator(s).

  • CL’s TA Score: 3 bullish, 5 bearish.
  • PG’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, PG is a better buy in the short-term than CL.

Price Growth

CL (@Household/Personal Care) experienced а +0.06% price change this week, while PG (@Household/Personal Care) price change was +1.06% for the same time period.

The average weekly price growth across all stocks in the @Household/Personal Care industry was +1.36%. For the same industry, the average monthly price growth was -3.85%, and the average quarterly price growth was +14.35%.

Reported Earning Dates

CL is expected to report earnings on Oct 30, 2026.

PG is expected to report earnings on Oct 22, 2026.

Industries' Descriptions

@Household/Personal Care (+1.36% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

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CL
Daily Signal:
Gain/Loss:
PG
Daily Signal:
Gain/Loss:
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CL and

Correlation & Price change

A.I.dvisor indicates that over the last year, CL has been closely correlated with PG. These tickers have moved in lockstep 73% of the time. This A.I.-generated data suggests there is a high statistical probability that if CL jumps, then PG could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To CL
1D Price
Change %
CL100%
+0.92%
PG - CL
73%
Closely correlated
+1.46%
CHD - CL
70%
Closely correlated
+0.66%
UL - CL
60%
Loosely correlated
+1.22%
KMB - CL
58%
Loosely correlated
+1.20%
CLX - CL
51%
Loosely correlated
+2.67%
More

PG and

Correlation & Price change

A.I.dvisor indicates that over the last year, PG has been closely correlated with CL. These tickers have moved in lockstep 75% of the time. This A.I.-generated data suggests there is a high statistical probability that if PG jumps, then CL could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To PG
1D Price
Change %
PG100%
+1.46%
CL - PG
75%
Closely correlated
+0.92%
CHD - PG
66%
Loosely correlated
+0.66%
UL - PG
64%
Loosely correlated
+1.22%
KMB - PG
53%
Loosely correlated
+1.20%
CLX - PG
53%
Loosely correlated
+2.67%
More