NOW
Price
$136.08
Change
+$1.70 (+1.27%)
Updated
Oct 5 closing price
Capitalization
135.9B
22 days until earnings call
Intraday BUY SELL Signals
SAP
Price
$207.74
Change
-$0.83 (-0.40%)
Updated
Oct 5 closing price
Capitalization
241.65B
15 days until earnings call
Intraday BUY SELL Signals
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NOW vs SAP

NOW vs SAP Comparison Chart in %
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A.I.Advisor
Sep 21, 2026

Which Stock Would AI Choose? ServiceNow (NOW) vs. SAP (SAP) Stock Comparison

Key Takeaways

  • ServiceNow (NOW) has shown stronger recent momentum with a notable rebound in the past month driven by AI agent adoption and earnings beats.
  • SAP (SAP) delivered robust cloud backlog growth of 26% in constant currencies during the first half of 2026, supported by its Autonomous Enterprise strategy.
  • Both companies emphasize AI integration, but ServiceNow (NOW) reports faster acceleration in AI-specific annual contract value exceeding $1 billion.
  • Market positioning differs: ServiceNow (NOW) focuses on workflow automation across IT and enterprise functions, while SAP (SAP) centers on integrated ERP and business processes.
  • Relative performance in recent weeks reflects rotation toward software names amid shifting AI sentiment, with ServiceNow (NOW) outperforming on shorter-term gains.
  • Risk profiles include valuation premiums for both, with ServiceNow (NOW) facing higher volatility and SAP (SAP) monitoring AI execution pace.

Introduction

ServiceNow (NOW) and SAP (SAP) represent leading enterprise software providers navigating the intersection of cloud computing and artificial intelligence. Investors and traders seeking to evaluate relative performance, growth drivers, and market positioning in the current environment may find this comparison relevant. The analysis draws on recent financial results, analyst commentary, and observable stock behavior over the past several weeks to highlight contrasts in business models, momentum, and sector exposure without forward-looking speculation.

NOW Overview and Recent Performance

ServiceNow (NOW) provides a cloud-based platform for workflow automation, IT service management, and enterprise applications. In recent market activity, the stock experienced a significant rebound, including a reported 33% gain over the prior month amid improving sentiment toward AI-enabled software. Second-quarter 2026 results showed subscription revenue growth of 24.5% year-over-year, with AI annual contract value surpassing $1 billion and raised full-year guidance. Recent weeks featured analyst price target increases and rotation into software names as concerns over AI disruption eased, supporting relative outperformance versus broader technology indices.

SAP Overview and Recent Performance

SAP (SAP) delivers enterprise resource planning (ERP) software and cloud solutions focused on business processes including finance, supply chain, and human resources. Recent performance reflects steady execution in cloud migration, with first-half 2026 cloud revenue rising 22% year-over-year and current cloud backlog expanding 26% at constant currencies. The company announced a share repurchase program and executed buybacks, providing support amid broader market volatility. In recent weeks, the stock traded near key moving averages while maintaining resilience above longer-term trend lines, with sentiment influenced by progress in its Autonomous Suite and Business AI Platform.

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Head-to-Head Comparison

ServiceNow (NOW) operates a specialized workflow platform emphasizing autonomous AI agents across IT, security, and customer service domains, contrasting with SAP (SAP)’s comprehensive ERP suite integrating AI into core financial and operational processes. Growth drivers for ServiceNow (NOW) center on rapid AI contract value expansion and multi-product deals, while SAP (SAP) benefits from on-premise to cloud migrations and backlog visibility. Recent momentum favors ServiceNow (NOW) following AI sentiment shifts, whereas SAP (SAP) exhibits more measured cloud acceleration and share repurchase activity. Sector exposure overlaps in enterprise software, yet ServiceNow (NOW) carries higher valuation multiples and volatility tied to AI narratives, while SAP (SAP) contends with integration risks from acquisitions and steady but slower backlog pace. Market sentiment reflects rotation dynamics favoring workflow automation in recent weeks.

Tickeron AI Verdict

Based on observable factors including trend consistency in AI adoption metrics, recent earnings execution, and relative positioning amid software sector rotation, Tickeron’s AI models currently assign a probabilistic edge to ServiceNow (NOW) for near-term alignment with prevailing momentum indicators. SAP (SAP) demonstrates solid stability through cloud backlog growth and capital return programs. Outcomes remain contingent on continued execution and broader market conditions.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations

VS
NOW vs. SAP commentary
Oct 06, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is NOW is a Hold and SAP is a Hold.

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SUMMARIES
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FUNDAMENTALS RATINGS
NOW vs SAP: Fundamental Ratings
NOW
SAP
OUTLOOK RATING
1..100
7466
VALUATION
overvalued / fair valued / undervalued
1..100
80
Overvalued
14
Undervalued
PROFIT vs RISK RATING
1..100
9772
SMR RATING
1..100
5849
PRICE GROWTH RATING
1..100
4343
P/E GROWTH RATING
1..100
7680
SEASONALITY SCORE
1..100
47n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

SAP's Valuation (14) in the Packaged Software industry is significantly better than the same rating for NOW (80) in the Information Technology Services industry. This means that SAP’s stock grew significantly faster than NOW’s over the last 12 months.

SAP's Profit vs Risk Rating (72) in the Packaged Software industry is in the same range as NOW (97) in the Information Technology Services industry. This means that SAP’s stock grew similarly to NOW’s over the last 12 months.

SAP's SMR Rating (49) in the Packaged Software industry is in the same range as NOW (58) in the Information Technology Services industry. This means that SAP’s stock grew similarly to NOW’s over the last 12 months.

SAP's Price Growth Rating (43) in the Packaged Software industry is in the same range as NOW (43) in the Information Technology Services industry. This means that SAP’s stock grew similarly to NOW’s over the last 12 months.

NOW's P/E Growth Rating (76) in the Information Technology Services industry is in the same range as SAP (80) in the Packaged Software industry. This means that NOW’s stock grew similarly to SAP’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
NOWSAP
RSI
ODDS (%)
Bearish Trend 4 days ago
61%
Bearish Trend 4 days ago
44%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
72%
Bullish Trend 1 day ago
58%
Momentum
ODDS (%)
Bearish Trend 1 day ago
66%
Bearish Trend 1 day ago
57%
MACD
ODDS (%)
Bearish Trend 1 day ago
69%
N/A
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
68%
Bearish Trend 1 day ago
58%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
76%
Bearish Trend 1 day ago
60%
Advances
ODDS (%)
Bullish Trend 5 days ago
70%
Bullish Trend 22 days ago
56%
Declines
ODDS (%)
Bearish Trend 7 days ago
70%
Bearish Trend 1 day ago
54%
BollingerBands
ODDS (%)
N/A
N/A
Aroon
ODDS (%)
Bullish Trend 1 day ago
82%
Bearish Trend 1 day ago
63%
COMPARISON
Comparison
Oct 06, 2026
Stock price -- (NOW: $136.08 vs. SAP: $207.74)
Brand notoriety: NOW: Notable vs. SAP: Not notable
Both companies represent the Packaged Software industry
Current volume relative to the 65-day Moving Average: NOW: 47% vs. SAP: 61%
Market capitalization -- NOW: $135.9B vs. SAP: $241.65B
NOW [@Packaged Software] is valued at $135.9B. SAP’s [@Packaged Software] market capitalization is $241.65B. The market cap for tickers in the [@Packaged Software] industry ranges from $39 to $244.09B. The average market capitalization across the [@Packaged Software] industry is $9.9B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is overvalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

NOW’s FA Score shows that 0 FA rating(s) are green while SAP’s FA Score has 1 green FA rating(s).

  • NOW’s FA Score: 0 green, 5 red.
  • SAP’s FA Score: 1 green, 4 red.
According to our system of comparison, SAP is a better buy in the long-term than NOW.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

NOW’s TA Score shows that 4 TA indicator(s) are bullish while SAP’s TA Score has 3 bullish TA indicator(s).

  • NOW’s TA Score: 4 bullish, 4 bearish.
  • SAP’s TA Score: 3 bullish, 4 bearish.
According to our system of comparison, both NOW and SAP are a bad buy in the short-term.

Price Growth

NOW (@Packaged Software) experienced а +3.52% price change this week, while SAP (@Packaged Software) price change was -0.75% for the same time period.

The average weekly price growth across all stocks in the @Packaged Software industry was +1.01%. For the same industry, the average monthly price growth was -5.23%, and the average quarterly price growth was +9.19%.

Reported Earning Dates

NOW is expected to report earnings on Oct 28, 2026.

SAP is expected to report earnings on Oct 21, 2026.

Industries' Descriptions

@Packaged Software (+1.01% weekly)

Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.

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NOW
Daily Signal:
Gain/Loss:
SAP
Daily Signal:
Gain/Loss:
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SAP and

Correlation & Price change

A.I.dvisor indicates that over the last year, SAP has been closely correlated with NOW. These tickers have moved in lockstep 71% of the time. This A.I.-generated data suggests there is a high statistical probability that if SAP jumps, then NOW could also see price increases.

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NAME
Correlation
To SAP
1D Price
Change %
SAP100%
-0.40%
NOW - SAP
71%
Closely correlated
+1.27%
CRM - SAP
66%
Loosely correlated
-2.09%
ADBE - SAP
65%
Loosely correlated
+0.46%
GWRE - SAP
63%
Loosely correlated
+7.28%
PCOR - SAP
63%
Loosely correlated
+6.34%
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