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Aug 14, 2020
A Direct Link Between the Returns of Retailers and the Type of Stores They Operate

A Direct Link Between the Returns of Retailers and the Type of Stores They Operate

So far the year 2020 has been one of extremes for retailers. Some companies are doing great and we have seen a great number of bankruptcies as well. Since the COVID-19 pandemic started we have seen some stores do well and others have floundered.

One item that has been a major factor seems to be whether the company has a strong online presence or not. But I found a direct link between the gains in the stocks and what type of stores the company operates.

Looking at the Tickeron Screener and the scorecard for nine different retailers, we see the one-year returns for the stocks have varied greatly. All nine of these companies will report earnings during the week of August 17 through 21 and that’s the reason I have grouped them together. We see home improvement retailers Lowes (LOW) and Home Depot (HD) are in the top spot and the third place spot with gains of 69.7% and 43.3%, respectively. Target (TGT) is in the number two spot with a gain of 68.8%.

At the bottom of the list we see Kohl’s (KSS) with a decline of 47.1%. The second worst performance has been from Nordstrom (JWN) with a drop of 33.7% and Foot Locker (FL) is down 19.3%.

If we look at the stores at the top of the list, sure two of them are home improvement retailers, but the top four all operate as stand-alone stores. They aren’t in strip malls or traditional malls—they have standalone buildings. Now look at the bottom five. Foot Locker and Nordstrom stores are typically found in traditional malls. Kohl’s, Ross Stores (ROST), and TJX Companies (TJX) all typically have their stores in strip malls or in smaller shopping centers where they are considered an anchor store.

I thought this was a fascinating development and I think it is more than just a coincidence. Yes, the stocks at the top of the list also seem to have pretty strong online operations, but so does Kohl’s. What I really think is going on with the stocks is that they reflect the trend that has been going on for a number of years where the big, enclosed, traditional shopping malls are struggling. We have seen Neiman Marcus, Lord & Taylor, JC Penney, and Brooks Brothers declare bankruptcy. Just this week Stein Mart became the latest retailer to file for bankruptcy.

Many of the companies that have declared bankruptcy in the retail space serve as anchor stores for traditional malls or for strip malls. Many of these stores were struggling before the pandemic. The economic shutdowns that have taken place didn’t cause their troubles, but the shutdowns did accelerate their demise.

Unfortunately there is likely to be a snowball effect as the anchor stores leave, the smaller retailers will struggle as well and it will likely lead to more bankruptcies.

Getting back to the upcoming earnings reports and the image from the Tickeron Screener, the group as a whole has a short-term positive outlook. There are three “strong buy” ratings, five “buy” ratings, and only one “sell” rating (Foot Locker). The overall fundamental ratings aren’t nearly as bad as I would have expected. All nine stocks have more bullish indicators than bearish indicators and that was shocking to me.

The two biggest areas of concern are in the Valuation Rating and the Profit vs. Risk Ratings. Each of those categories shows three stocks with bearish signals in that column.

The technical picture is even stronger than the fundamental picture. There are only six bearish signals across the whole board and three of those are for Foot Locker—thus the “sell” rating on the scorecard.

The AROON Indicators and the MACD Indicators are both showing a number of bullish signals for the group.

Continuing with the standalone concept versus the mall and shopping center stores, the EPS estimates for the coming reports seem to follow my line of thinking. We see Lowes and Home Depot are expected to see earnings growth while Target and Wal Mart are expected to see small declines in earnings, but remain profitable.

Four of the five mall and shopping center oriented companies are expected to lose money in the quarter and all five reported profits in the same period last year. Foot Locker is the exception again as it is expected to earn $0.25, but that is considerably lower than the $0.66 the company earned last year.

Related Ticker: LOW

Contributor

Harry Richardson — Algorithmic Trader & Strategy Developer Harry is an algorithmic trader specializing in impulse and breakout trading strategies across cryptocurrency and equity markets. With more than 10 years of experience in developing automated trading systems, he focuses on building structured algorithms designed to capture momentum while maintaining strict risk control. His approach combines quantitative analysis, real-market execution, and continuous performance monitoring. Vitalii prioritizes risk management, drawdown control, and strategy stability over short-term optimization, ensuring algorithms are adaptable to changing market conditions. He has developed and tested hundreds of automated strategies, working extensively with live trading environments, forward testing, and portfolio-level algorithm management. His work centers on transforming trading ideas into fully operational, scalable automated systems.


LOW's RSI Oscillator is remaining in oversold zone for 5 days

The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an uptrend is expected.

Price Prediction Chart

Technical Analysis (Indicators)

Bullish Trend Analysis

The Stochastic Oscillator shows that the ticker has stayed in the oversold zone for 6 days. The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an upward trend is expected.

Following a +0.80% 3-day Advance, the price is estimated to grow further. Considering data from situations where LOW advanced for three days, in 193 of 329 cases, the price rose further within the following month. The odds of a continued upward trend are 59%.

LOW may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.

Bearish Trend Analysis

The 10-day moving average for LOW crossed bearishly below the 50-day moving average on August 28, 2026. This indicates that the trend has shifted lower and could be considered a sell signal. In 8 of 16 past instances when the 10-day crossed below the 50-day, the stock continued to move higher over the following month. The odds of a continued downward trend are 50%.

Following a 3-day decline, the stock is projected to fall further. Considering past instances where LOW declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 61%.

The Aroon Indicator for LOW entered a downward trend on October 05, 2026. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.

Fundamental Analysis (Ratings)

The Tickeron Valuation Rating of 5 (best 1 - 100 worst) indicates that the company is seriously undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: LOW's P/B Ratio (-810.872) is slightly lower than the industry average of (-157.955). P/E Ratio (15.863) is within average values for comparable stocks, (16.027). Projected Growth (PEG Ratio) (2.222) is also within normal values, averaging (1.177). Dividend Yield (0.026) settles around the average of (0.021) among similar stocks. P/S Ratio (1.202) is also within normal values, averaging (0.937).

The Tickeron SMR rating for this company is 6 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron Seasonality Score of 50 (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.

The Tickeron Price Growth Rating for this company is 64 (best 1 - 100 worst), indicating steady price growth. LOW’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron PE Growth Rating for this company is 68 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

The Tickeron Profit vs. Risk Rating rating for this company is 100 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. LOW’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 98, placing this stock worse than average.

Notable companies

The most notable companies in this group are Home Depot (NYSE:HD), Lowe's Companies (NYSE:LOW).

Industry description

The home improvement chains industry sells home improvement merchandise and do-it-yourself repair and building goods. Customers include individual contractors or construction managers on one hand; on the other hand, there are retail consumers who’d either buy raw materials/items from the store to do a project on their own, or pay extra for installation services. Products sold include fencing supplies, lumber materials, hardware, lighting fixtures, plumbing supplies, home decor items, bathroom remodel items, roofing materials, tools and wallboard to name a few. The Home Depot Inc., Lowe’s Companies, Inc. and Floor & Decor Holdings, Inc. are some of the biggest home improvement retailing companies in the U.S. Allowing all types of customers the flexibility to choose or buy products both offline and online and then having the products shipped to the respective sites/homes are some of the potential drivers of a home improvement chain’s popularity. Many big-box home improvement chains are looking to expand their overseas presence. Supply-chain efficiency and distribution management are some of the key ingredients to grow/make profit in this industry.

Market Cap

The average market capitalization across the Home Improvement Chains Industry is 79.98B. The market cap for tickers in the group ranges from 23.04M to 289.22B. HD holds the highest valuation in this group at 289.22B. The lowest valued company is LIVE at 23.04M.

High and low price notable news

The average weekly price growth across all stocks in the Home Improvement Chains Industry was -1%. For the same Industry, the average monthly price growth was -9%, and the average quarterly price growth was -14%. LIVE experienced the highest price growth at 1%, while LOW experienced the biggest fall at -4%.

Volume

The average weekly volume growth across all stocks in the Home Improvement Chains Industry was -19%. For the same stocks of the Industry, the average monthly volume growth was 52% and the average quarterly volume growth was -12%

Fundamental Analysis Ratings

The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows

Valuation Rating: 36
P/E Growth Rating: 67
Price Growth Rating: 65
SMR Rating: 52
Profit Risk Rating: 97
Seasonality Score: 20 (-100 ... +100)
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General Information

a company, which engages in the retail sale of home improvement products

Industry HomeImprovementChains

Industry
Home Improvement Chains
Address
1000 Lowes Boulevard
Phone
+1 704 758-1000
Employees
276000
Web
https://www.lowes.com
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