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Nov 26, 2018
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Campbell Soup (CPB) Makes Peace with Third Point

Campbell Soup (CPB) Makes Peace with Third Point

The American canned soup maker, Campbell Soup, announced Monday it has made peace with activist fund Third Point, in a standstill agreement.

Under the terms of the truce, Campbell would add two of Third Point's nominees to its board: former Blue Buffalo CEO Kurt Schmidt and Comscore President Sarah Hofstetter, while Third Point will support the rest of Campbell's nominees. Additionally, the size of company's board will expand to 14 members along with the appointment of a third director by the meeting of the Board in May 2019.

Established in the mid 1800’s, Campbell soup has almost always been a family business. But the recent string of poor financial performance -- owing to some miscalculated steps amidst dropping sale and share prices -- created increased pressure on the soup giant's heirs to sell their stakes in the company.

Although the shares of the company fell by ~2% on Monday, the settlement symbolizes a muted victory for Dan Loeb's Third Point, which roughly holds 7% stake in Campbell.

In the last 20 years, Campbell has just delivered a ~19% return, whereas the S&P 500 during the same time period has almost tripled.

Related Ticker: CPB

CPB in upward trend: price rose above 50-day moving average on October 29, 2026

CPB moved above its 50-day moving average on October 29, 2026 date and that indicates a change from a downward trend to an upward trend. In 19 of 35 similar past instances, the stock price increased further within the following month. The odds of a continued upward trend are 54%.

Price Prediction Chart

Technical Analysis (Indicators)

Bullish Trend Analysis

The Momentum Indicator moved above the 0 level on October 15, 2026. You may want to consider a long position or call options on CPB as a result. In 43 of 87 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 49%.

The Moving Average Convergence Divergence (MACD) for CPB just turned positive on October 09, 2026. Looking at past instances where CPB's MACD turned positive, the stock continued to rise in 26 of 49 cases over the following month. The odds of a continued upward trend are 53%.

The 10-day moving average for CPB crossed bullishly above the 50-day moving average on November 02, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 6 of 13 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 46%.

Following a +6.69% 3-day Advance, the price is estimated to grow further. Considering data from situations where CPB advanced for three days, in 148 of 293 cases, the price rose further within the following month. The odds of a continued upward trend are 51%.

The Aroon Indicator entered an Uptrend today. In 80 of 198 cases where CPB Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are 40%.

Bearish Trend Analysis

The 10-day RSI Indicator for CPB moved out of overbought territory on November 09, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 26 similar instances where the indicator moved out of overbought territory. In 15 of the 26 cases, the stock moved lower in the following days. This puts the odds of a move lower at 58%.

The Stochastic Oscillator may be shifting from an upward trend to a downward trend. In 35 of 60 cases where CPB's Stochastic Oscillator exited the overbought zone, the price fell further within the following month. The odds of a continued downward trend are 58%.

Following a 3-day decline, the stock is projected to fall further. Considering past instances where CPB declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 55%.

CPB broke above its upper Bollinger Band on November 04, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.

Fundamental Analysis (Ratings)

The Tickeron PE Growth Rating for this company is 29 (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

The Tickeron Price Growth Rating for this company is 46 (best 1 - 100 worst), indicating steady price growth. CPB’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron Valuation Rating of 58 (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (1.792) is normal, around the industry mean (6.914). P/E Ratio (17.261) is within average values for comparable stocks, (7.137). Projected Growth (PEG Ratio) (0.517) is also within normal values, averaging (8.458). Dividend Yield (0.043) settles around the average of (0.049) among similar stocks. P/S Ratio (0.659) is also within normal values, averaging (5.003).

The Tickeron SMR rating for this company is 68 (best 1 - 100 worst), indicating slightly better than average sales and a considerably profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron Profit vs. Risk Rating rating for this company is 100 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. CPB’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 93, placing this stock worse than average.

Notable companies

The most notable companies in this group are Kraft Heinz Company (The) (NYSE:KHC), General Mills (NYSE:GIS), The Campbell's Company (NASDAQ:CPB), Beyond Meat Inc. (NASDAQ:BYND).

Industry description

Companies in this industry usually make a diverse range of agricultural and/or processed food. Some prominent names in this segment are Mondelez International, which makes chocolates, biscuits, cookies etc. The Kraft Heinz Company specializes in ketchups, sauces, fruit drink pouches and many more. General Mills, Inc. sells flour and cereal. Kellogg is famous for its snacks and breakfast cereal. And so on down the line. As more and more consumers are looking for healthier options in food in recent years, several legacy food companies have responded by revamping brands to include organic and no-added-sugar versions, and/or acquiring healthy food firms, and even streamlining operations.

Market Cap

The average market capitalization across the Food: Major Diversified Industry is 3.55B. The market cap for tickers in the group ranges from 68.81K to 239.66B. NSRGY holds the highest valuation in this group at 239.66B. The lowest valued company is THRC at 68.81K.

High and low price notable news

The average weekly price growth across all stocks in the Food: Major Diversified Industry was 1%. For the same Industry, the average monthly price growth was -6%, and the average quarterly price growth was -17%. BGS experienced the highest price growth at 36%, while WEST experienced the biggest fall at -19%.

Volume

The average weekly volume growth across all stocks in the Food: Major Diversified Industry was 11%. For the same stocks of the Industry, the average monthly volume growth was 45% and the average quarterly volume growth was -40%

Fundamental Analysis Ratings

The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows

Valuation Rating: 47
P/E Growth Rating: 51
Price Growth Rating: 63
SMR Rating: 78
Profit Risk Rating: 92
Seasonality Score: 17 (-100 ... +100)
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published General Information

General Information

a manufacturer of convenience food products, such as soups and sauces, pasta, broths, vegetable-beverages, cookies and biscuits

Industry FoodMajorDiversified

Industry
Food Major Diversified
Address
1 Campbell Place
Phone
+1 856 342-4800
Employees
13500
Web
https://www.thecampbellscompany.com
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Campbell Soup (CPB) Makes Peace with Third Point