Nike (NKE, $$83.06) warns of sales slowdown, shares tumble ~5%
Nike shares tumbled nearly 5% on Friday morning after the sneaker maker reported weaker-than-expected sales in North America during its latest quarter. The company also warned that revenue growth could slow during the fourth and current quarter.
The shares of the sneaker giant closed on Thursday at record high of $88.01, after climbing more than 32% over the past 12 months.
Andy Campion, Oregon-based Nike’s CFO, told analysts on Thursday evening that it expects sales during its fiscal fourth quarter will be up a high-single-digit rate, on a constant currency basis. But currency headwinds are expected to reduce that growth by about 6 percentage points, therefore resulting in low-single-digit gains compared with a year ago.
For the quarter ending on February 28, the company reported an EPS of $0.68 versus an EPS estimate of $0.65. In terms of revenue, the company recorded $9.6 billion, falling short of the $9.65 billion market estimate. North American revenue for the company stood at $3.81 billion, again short of the market estimate of $3.85 billion.
NKE's Stochastic Oscillator stays in oversold zone for 12 days
The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an uptrend is expected.
Technical Analysis (Indicators)
Bullish Trend Analysis
The RSI Indicator shows that the ticker has stayed in the oversold zone for 3 days. The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an Uptrend is expected.
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where NKE advanced for three days, in of 303 cases, the price rose further within the following month. The odds of a continued upward trend are .
NKE may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.
Bearish Trend Analysis
The Momentum Indicator moved below the 0 level on March 10, 2025. You may want to consider selling the stock, shorting the stock, or exploring put options on NKE as a result. In of 90 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
The Moving Average Convergence Divergence Histogram (MACD) for NKE turned negative on March 10, 2025. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 45 similar instances when the indicator turned negative. In of the 45 cases the stock turned lower in the days that followed. This puts the odds of success at .
NKE moved below its 50-day moving average on March 11, 2025 date and that indicates a change from an upward trend to a downward trend.
The 10-day moving average for NKE crossed bearishly below the 50-day moving average on March 19, 2025. This indicates that the trend has shifted lower and could be considered a sell signal. In of 16 past instances when the 10-day crossed below the 50-day, the stock continued to move higher over the following month. The odds of a continued downward trend are .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where NKE declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
The Aroon Indicator for NKE entered a downward trend on March 26, 2025. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: NKE's P/B Ratio (9.862) is very high in comparison to the industry average of (3.082). P/E Ratio (27.224) is within average values for comparable stocks, (28.555). Projected Growth (PEG Ratio) (2.032) is also within normal values, averaging (1.991). Dividend Yield (0.015) settles around the average of (0.036) among similar stocks. P/S Ratio (2.762) is also within normal values, averaging (1.500).
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. NKE’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. NKE’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 80, placing this stock worse than average.
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General Information
a maker of athletic footwear and apparel
Industry ApparelFootwear