This comparison examines CPB and MDLZ, two established players in the consumer staples sector. Investors and traders seeking exposure to defensive food and snack companies may find the analysis relevant for assessing relative valuation, momentum, and risk profiles. The review focuses on observable market data, business positioning, and recent sector dynamics to support informed evaluation of these equities in a volatile macroeconomic setting.
Campbell's (CPB), known for its soup products and expanding snack offerings, has seen its share price decline notably in recent market activity. The stock trades around the low $20s as of late July 2026, well below its 52-week high near $34. Performance reflects ongoing challenges including softer organic sales trends and margin compression noted in earlier fiscal reporting. Broader consumer staples weakness and shifting demand patterns have influenced sentiment. Despite these headwinds, the company maintains a substantial dividend, appealing to income-focused participants monitoring recovery signals in recent weeks.
Mondelez International (MDLZ) produces iconic global snacks including chocolate and biscuit brands. The stock has demonstrated greater price stability relative to peers, hovering near $60 amid recent trading sessions. With an upcoming second-quarter 2026 earnings release scheduled for July 28, attention centers on volume trends and commodity cost management. The company offers a regular quarterly dividend, supporting its defensive characteristics. Market positioning benefits from diversified international exposure, which has helped moderate volatility compared to more concentrated domestic operators during recent periods.
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In business model terms, CPB emphasizes traditional soup categories alongside targeted snacks, while MDLZ maintains a wider international confectionery and biscuit footprint that supports more consistent revenue streams. Growth drivers differ, with CPB facing category-specific headwinds and MDLZ leveraging premiumization and emerging-market expansion. Recent momentum favors MDLZ due to lower drawdowns, whereas CPB exhibits higher sensitivity to macroeconomic sentiment. Risk factors include input cost volatility for both, though MDLZ’s scale may provide greater buffering. Sector exposure remains comparable within staples, yet market sentiment appears more cautious toward CPB amid its steeper price correction.
Based on observable factors such as trend consistency and relative stability, Tickeron’s AI would likely assign higher probabilistic favorability to MDLZ in the current environment. Its positioning ahead of earnings, combined with lower observed volatility and steady dividend support, contrasts with CPB’s more pronounced recent drawdown and sector-specific pressures. This assessment reflects data-driven positioning rather than directional certainty.
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It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
CPB’s FA Score shows that 1 FA rating(s) are green whileMDLZ’s FA Score has 2 green FA rating(s).
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
CPB’s TA Score shows that 2 TA indicator(s) are bullish while MDLZ’s TA Score has 5 bullish TA indicator(s).
CPB (@Food: Major Diversified) experienced а -1.95% price change this week, while MDLZ (@Food: Specialty/Candy) price change was -0.67% for the same time period.
The average weekly price growth across all stocks in the @Food: Major Diversified industry was +2.04%. For the same industry, the average monthly price growth was +1.87%, and the average quarterly price growth was -8.58%.
The average weekly price growth across all stocks in the @Food: Specialty/Candy industry was +10.96%. For the same industry, the average monthly price growth was +7.75%, and the average quarterly price growth was -23.33%.
CPB is expected to report earnings on Aug 27, 2026.
MDLZ is expected to report earnings on Nov 03, 2026.
Companies in this industry usually make a diverse range of agricultural and/or processed food. Some prominent names in this segment are Mondelez International, which makes chocolates, biscuits, cookies etc. The Kraft Heinz Company specializes in ketchups, sauces, fruit drink pouches and many more. General Mills, Inc. sells flour and cereal. Kellogg is famous for its snacks and breakfast cereal. And so on down the line. As more and more consumers are looking for healthier options in food in recent years, several legacy food companies have responded by revamping brands to include organic and no-added-sugar versions, and/or acquiring healthy food firms, and even streamlining operations.
@Food: Specialty/Candy (+10.96% weekly)A specialty/candy manufacturer specializes in one or more of the following: chocolate, candies, pasta, condiments, seasonings, among other items. Hershey Company, McCormick & Company and J.M. Smucker Company are some of the major firms in this segment. Demand for this industry’s products comes from both institutions/restaurants as well as households.
| CPB | MDLZ | CPB / MDLZ | |
| Capitalization | 6.74B | 79.4B | 8% |
| EBITDA | 1.54B | 6.28B | 24% |
| Gain YTD | -14.764 | 17.478 | -84% |
| P/E Ratio | 11.08 | 37.99 | 29% |
| Revenue | 9.93B | 39.7B | 25% |
| Total Cash | 402M | 1.72B | 23% |
| Total Debt | 7.01B | 22.1B | 32% |
CPB | MDLZ | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 19 | 27 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 4 Undervalued | 27 Undervalued | |
PROFIT vs RISK RATING 1..100 | 100 | 82 | |
SMR RATING 1..100 | 56 | 62 | |
PRICE GROWTH RATING 1..100 | 59 | 39 | |
P/E GROWTH RATING 1..100 | 93 | 12 | |
SEASONALITY SCORE 1..100 | 50 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
CPB's Valuation (4) in the Food Major Diversified industry is in the same range as MDLZ (27). This means that CPB’s stock grew similarly to MDLZ’s over the last 12 months.
MDLZ's Profit vs Risk Rating (82) in the Food Major Diversified industry is in the same range as CPB (100). This means that MDLZ’s stock grew similarly to CPB’s over the last 12 months.
CPB's SMR Rating (56) in the Food Major Diversified industry is in the same range as MDLZ (62). This means that CPB’s stock grew similarly to MDLZ’s over the last 12 months.
MDLZ's Price Growth Rating (39) in the Food Major Diversified industry is in the same range as CPB (59). This means that MDLZ’s stock grew similarly to CPB’s over the last 12 months.
MDLZ's P/E Growth Rating (12) in the Food Major Diversified industry is significantly better than the same rating for CPB (93). This means that MDLZ’s stock grew significantly faster than CPB’s over the last 12 months.
| CPB | MDLZ | |
|---|---|---|
| RSI ODDS (%) | N/A | 1 day ago 51% |
| Stochastic ODDS (%) | 1 day ago 53% | 1 day ago 57% |
| Momentum ODDS (%) | 1 day ago 54% | 1 day ago 55% |
| MACD ODDS (%) | 1 day ago 57% | 1 day ago 58% |
| TrendWeek ODDS (%) | 1 day ago 56% | 1 day ago 57% |
| TrendMonth ODDS (%) | 1 day ago 55% | 1 day ago 52% |
| Advances ODDS (%) | 9 days ago 49% | 1 day ago 55% |
| Declines ODDS (%) | 14 days ago 55% | 11 days ago 51% |
| BollingerBands ODDS (%) | N/A | 1 day ago 53% |
| Aroon ODDS (%) | N/A | 1 day ago 44% |
| 1 Day | |||
|---|---|---|---|
| CRYPTO / NAME | Price $ | Chg $ | Chg % |
| KEY.X | 0.000006 | N/A | -0.13% |
| SelfKey cryptocurrency | |||
| SUPER.X | 0.083846 | -0.002340 | -2.72% |
| SuperVerse cryptocurrency | |||
| STRAX.X | 0.008301 | -0.000265 | -3.09% |
| Xertra cryptocurrency | |||
| LIT.X | 2.342518 | -0.076181 | -3.15% |
| Lighter cryptocurrency | |||
| DNT.X | 0.005011 | -0.000297 | -5.59% |
| district0x cryptocurrency | |||
A.I.dvisor indicates that over the last year, CPB has been loosely correlated with KHC. These tickers have moved in lockstep 65% of the time. This A.I.-generated data suggests there is some statistical probability that if CPB jumps, then KHC could also see price increases.
A.I.dvisor indicates that over the last year, MDLZ has been loosely correlated with GIS. These tickers have moved in lockstep 65% of the time. This A.I.-generated data suggests there is some statistical probability that if MDLZ jumps, then GIS could also see price increases.
| Ticker / NAME | Correlation To MDLZ | 1D Price Change % | ||
|---|---|---|---|---|
| MDLZ | 100% | +0.65% | ||
| GIS - MDLZ | 65% Loosely correlated | +0.66% | ||
| CAG - MDLZ | 59% Loosely correlated | +0.20% | ||
| CPB - MDLZ | 58% Loosely correlated | -0.53% | ||
| KHC - MDLZ | 58% Loosely correlated | -0.49% | ||
| MKC - MDLZ | 58% Loosely correlated | +0.15% | ||
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