This comparison examines British American Tobacco (BTI), Altria Group (MO), and Philip Morris International (PM), three prominent players in the global tobacco industry. These stocks attract attention from income-oriented investors seeking stable dividends, as well as those monitoring the sector's transition toward smoke-free and reduced-risk products. The analysis focuses on recent performance trends, business positioning, and relative factors relevant to traders evaluating defensive equities in the current market environment.
British American Tobacco (BTI) operates as a multinational tobacco company with significant international exposure outside the United States. Its portfolio includes traditional cigarettes alongside growing offerings in vaping and other nicotine products. In recent market activity, BTI shares have traded near the upper portion of their recent range, closing around $62.84 to $63.15 on July 17, 2026. Year-to-date performance has been positive at approximately 14%, supported by cost-reduction initiatives and analyst ratings that highlight resilient fundamentals. Sentiment has been influenced by broader defensive sector interest and company efforts to streamline operations.
Altria Group (MO) focuses primarily on the U.S. market, with its flagship Marlboro brand and a portfolio that includes smokeless tobacco and emerging nicotine products. The stock has demonstrated notable resilience, closing at $74.21 on July 17, 2026, after a 1.62% gain, and approaching its 52-week high. Year-to-date returns have reached approximately 28-32%, outpacing many benchmarks amid steady investor interest ahead of its July 30 earnings report. Recent performance reflects consistent cash generation and shareholder returns through dividends and buybacks.
Philip Morris International (PM) maintains a strong global presence with an emphasis on international markets and accelerated development of smoke-free alternatives. Shares closed at $192.98 on July 17, 2026, following a 1.65% increase, with notable gains supported by the FDA's approval of its ZYN nicotine pouches as a modified risk product. Over recent weeks, the stock has shown upward momentum, with 30-day gains around 8% and year-to-date performance near 20%. Investor attention centers on the company's smoke-free revenue contribution and its upcoming second-quarter earnings release.
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BTI offers broader international diversification compared to MO’s U.S.-centric focus, while PM combines global reach with a more advanced smoke-free transition. Recent momentum has favored MO and PM, with the latter showing catalyst-driven gains from regulatory developments. Risk factors include regulatory pressures on traditional tobacco and competition in emerging nicotine categories across all three. Valuation sensitivity appears tied to dividend stability and growth in reduced-risk products, with sector exposure concentrated in defensive consumer staples. Market sentiment remains constructive, though trade-offs exist between geographic stability (BTI and PM) and domestic cash-flow strength (MO).
Based on observable factors such as recent trend consistency and positioning around catalysts like regulatory approvals, Tickeron’s AI would likely assign a probabilistic edge to Philip Morris International (PM) in the current environment. Its demonstrated momentum in smoke-free segments and upward price action in recent weeks provide a relatively favorable profile compared to peers, though outcomes remain subject to earnings results and broader market conditions.
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It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
BTI’s FA Score shows that 2 FA rating(s) are green whileMO’s FA Score has 5 green FA rating(s), and PM’s FA Score reflects 4 green FA rating(s).
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
BTI’s TA Score shows that 4 TA indicator(s) are bullish while MO’s TA Score has 5 bullish TA indicator(s), and PM’s TA Score reflects 5 bullish TA indicator(s).
BTI (@Tobacco) experienced а -2.99% price change this week, while MO (@Tobacco) price change was -1.64% , and PM (@Tobacco) price fluctuated +0.01% for the same time period.
The average weekly price growth across all stocks in the @Tobacco industry was -4.00%. For the same industry, the average monthly price growth was -4.29%, and the average quarterly price growth was -18.95%.
BTI is expected to report earnings on Jul 30, 2026.
MO is expected to report earnings on Jul 30, 2026.
PM is expected to report earnings on Oct 20, 2026.
The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.
| BTI | MO | PM | |
| Capitalization | 131B | 122B | 301B |
| EBITDA | 14.1B | 12B | 17.9B |
| Gain YTD | 10.749 | 30.633 | 22.405 |
| P/E Ratio | 13.06 | 15.24 | 211.99 |
| Revenue | 25.6B | 20.4B | 41.5B |
| Total Cash | N/A | N/A | N/A |
| Total Debt | N/A | 24.6B | 51.9B |
BTI | MO | PM | ||
|---|---|---|---|---|
OUTLOOK RATING 1..100 | 62 | 28 | 83 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 9 Undervalued | 14 Undervalued | 99 Overvalued | |
PROFIT vs RISK RATING 1..100 | 8 | 5 | 9 | |
SMR RATING 1..100 | 98 | 6 | 3 | |
PRICE GROWTH RATING 1..100 | 48 | 20 | 15 | |
P/E GROWTH RATING 1..100 | 95 | 19 | 2 | |
SEASONALITY SCORE 1..100 | 50 | 75 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
BTI's Valuation (9) in the Tobacco industry is in the same range as MO (14) and is significantly better than the same rating for PM (99). This means that BTI's stock grew similarly to MO’s and significantly faster than PM’s over the last 12 months.
MO's Profit vs Risk Rating (5) in the Tobacco industry is in the same range as BTI (8) and is in the same range as PM (9). This means that MO's stock grew similarly to BTI’s and similarly to PM’s over the last 12 months.
PM's SMR Rating (3) in the Tobacco industry is in the same range as MO (6) and is significantly better than the same rating for BTI (98). This means that PM's stock grew similarly to MO’s and significantly faster than BTI’s over the last 12 months.
PM's Price Growth Rating (15) in the Tobacco industry is in the same range as MO (20) and is somewhat better than the same rating for BTI (48). This means that PM's stock grew similarly to MO’s and somewhat faster than BTI’s over the last 12 months.
PM's P/E Growth Rating (2) in the Tobacco industry is in the same range as MO (19) and is significantly better than the same rating for BTI (95). This means that PM's stock grew similarly to MO’s and significantly faster than BTI’s over the last 12 months.
| BTI | MO | PM | |
|---|---|---|---|
| RSI ODDS (%) | N/A | N/A | N/A |
| Stochastic ODDS (%) | 3 days ago 50% | 3 days ago 43% | 3 days ago 46% |
| Momentum ODDS (%) | 3 days ago 56% | 3 days ago 58% | 3 days ago 62% |
| MACD ODDS (%) | 3 days ago 62% | 3 days ago 43% | 3 days ago 59% |
| TrendWeek ODDS (%) | 3 days ago 43% | 3 days ago 38% | 3 days ago 59% |
| TrendMonth ODDS (%) | 3 days ago 54% | 3 days ago 48% | 3 days ago 58% |
| Advances ODDS (%) | 11 days ago 61% | 7 days ago 55% | 10 days ago 58% |
| Declines ODDS (%) | 6 days ago 46% | 4 days ago 36% | 6 days ago 49% |
| BollingerBands ODDS (%) | 3 days ago 57% | 3 days ago 53% | 3 days ago 49% |
| Aroon ODDS (%) | 3 days ago 49% | 3 days ago 40% | 3 days ago 55% |
A.I.dvisor indicates that over the last year, BTI has been loosely correlated with PM. These tickers have moved in lockstep 57% of the time. This A.I.-generated data suggests there is some statistical probability that if BTI jumps, then PM could also see price increases.