Dollar General vs. Dollar Tree: Which One Looks Better Ahead of Earnings?
Deep discount retail chains Dollar General (NYSE: DG) and Dollar Tree (Nasdaq: DLTR) are both set to release fiscal first quarter earnings results before the market opens on Thursday, May 28. Let's break down the two companies with how the fundamental and technical indicators look ahead of those earnings reports.
Looking at the fundamental ratings from Tickeron, we see that the companies have similar ratings in three categories, but Dollar General scores much better when it comes to the Profit vs. Risk Rating and it also scores better in the P/E Growth Rating category.
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points refers to the least successful stocks for that industry.
Dollar Tree's Valuation (68) in the Discount Stores industry is in the same range as Dollar General (77). This means that the two stocks are priced similarly in terms of the valuation based on price-t0-earnings, price to book, price to sales, and projected growth (PEG ratio).
Dollar General's SMR Rating (48) is in the same range as Dollar Tree's (53). This means the companies have seen similar sales growth, similar return on equity readings and profit margins.
Dollar General's Price Growth Rating (41) in the Discount Stores industry is in the same range as Dollar Tree (54). This means that stock grew similarly at similar rates over the last 12 months.
Dollar General's P/E Growth Rating (20) is significantly better than Dollar Tree's (49). This means that Dollar General’s P/E growth has been better than Dollar Tree's over the last 12 months.
Dollar General's Profit vs Risk Rating (2) is significantly better than the same rating for Dollar Tree (91). This is a very wide discrepancy and suggests that Dollar General is a better investment right now.
The overall fundamental ratings tend to favor Dollar General over Dollar Tree. Looking at the AI predictions for each stock we see that both generated signals four days ago, but the signal for Dollar Tree was bearish and the signal for Dollar General was bullish.
The predictions go along with what the stocks have done over the past year. From May 2, 2019 through May 22, 2020, Dollar General is up 47.91% while Dollar Tree is down 17.95%. If we look at the weekly charts for the two stocks we see that Dollar General has doubled in price over the last two years, but the stock is also overbought based on its weekly stochastic indicators.
Dollar Tree is actually lower than where it was two years ago, but it was higher in the middle. The stock traded between $80 and $90 for most of Q4 2018 and then rose to almost $120 in October 2019 before falling for the last eight months.
What's really concerning about Dollar Tree's chart are the big drawdowns in May '18, August '18, and November '19 were all the result of earnings announcements. This signifies that the stock has a propensity for gapping lower after earnings reports.
Dollar Tree did just move back above its 13-week moving average and that could be a good sign for the stock. If we look at where the technical analysis indicators are for both stocks, we see that there are more positive results for Dollar Tree than Dollar General.
The table above shows that the AROON Indicator, MACD, Momentum Indicator, and Moving Averages have all signaled bullishly for Dollar Tree and there haven't been any bearish signals from the technical indicators. For Dollar General, there is only one bullish signal (Momentum), but three bearish signals from the Stochastic readings, MACD, and the Bollinger Bands.
Taking all of this in to account, a slight
Based on the AI signals and the fundamental indicators, I would have to give the edge to Dollar General. There is also the matter of Dollar Tree falling sharply after three different earnings reports over the last few years.
DG's RSI Indicator recovers from overbought zone
The 10-day RSI Indicator for DG moved out of overbought territory on June 24, 2025. This could be a sign that the stock is shifting from an upward trend to a downward trend. Traders may want to look at selling the stock or buying put options. Tickeron's A.I.dvisor looked at 32 instances where the indicator moved out of the overbought zone. In of the 32 cases the stock moved lower in the days that followed. This puts the odds of a move down at .
Technical Analysis (Indicators)
Bearish Trend Analysis
The Momentum Indicator moved below the 0 level on July 15, 2025. You may want to consider selling the stock, shorting the stock, or exploring put options on DG as a result. In of 85 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
The Moving Average Convergence Divergence Histogram (MACD) for DG turned negative on June 20, 2025. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 48 similar instances when the indicator turned negative. In of the 48 cases the stock turned lower in the days that followed. This puts the odds of success at .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where DG declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
Bullish Trend Analysis
The Stochastic Oscillator is in the oversold zone. Keep an eye out for a move up in the foreseeable future.
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where DG advanced for three days, in of 309 cases, the price rose further within the following month. The odds of a continued upward trend are .
DG may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.
The Aroon Indicator entered an Uptrend today. In of 216 cases where DG Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .
The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is seriously undervalued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. DG’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating slightly weaker than average sales and a marginally profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (3.120) is normal, around the industry mean (8.317). P/E Ratio (20.845) is within average values for comparable stocks, (32.590). Projected Growth (PEG Ratio) (1.805) is also within normal values, averaging (2.910). Dividend Yield (0.022) settles around the average of (0.026) among similar stocks. P/S Ratio (0.584) is also within normal values, averaging (1.549).
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. DG’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 59, placing this stock worse than average.
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Fundamental Analysis Ratings
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General Information
an operator of retail stores
Industry DiscountStores
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