An e-commerce war that’s surfaced recently might turn into a legal battle. eBay has alleged that Amazon poached sellers by misusing an internal messaging system called M2M.
In a lawsuit filed against Amazon in Santa Clara County on Wednesday, eBay mentions, "Amazon's misuse of eBay's M2M system has been coordinated, targeted, and designed to inflict harm on eBay," while adding, "Indeed, one of the Amazon sales representatives who participated in this scheme described the team he worked on as a 'hunter/recruiter team which actively searches for sellers we believe can do well on the [Amazon] platform.'"
eBay’s revenues were $2.6 billion last quarter, compared to Amazon's $52.9 billion. On Amazon’s website, third-party sellers (who set prices for their own products, versus wholesaling to Amazon) now account for more than half the units sold on the e-platform.
According to eBay's accusation, Amazon is "unwilling to fairly compete for third party seller business." eBay says that it was alerted by one of its sellers about the issue a few weeks back.