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Sergey Savastiouk's Avatar
published in Blogs
Dec 18, 2020

Looking for "home office" stock ideas? Here's one.

Did you buy a fancy office chair for a home office in 2020? Think about how many times people searched for "ergonomic desk chair" during the pandemic. Probably millions. 

That may help explain upscale furniture maker Hermann Miller's strong stock appreciation this year, as the company recently reported strong earnings. According to company filings, gross margins were 39.0%, reflecting an increase of 110 basis points from last year. The company also reported strong expense control with operating expenses down $18.1 million from last year, and continued quarterly operating margin expansion over the prior year, including a retail operating margin of 16.7%.

In the analysis below, A.I.dvisor takes a look 9 stocks within the Office Supply Theme, which underscores Hermann Miller's relative strength within the group. Keep reading for trade ideas.  

Related Ticker: MLKN

MLKN's Stochastic Oscillator is staying in oversold zone for 8 days

The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an uptrend is expected.

Price Prediction Chart

Technical Analysis (Indicators)

Bullish Trend Analysis

Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where MLKN advanced for three days, in of 308 cases, the price rose further within the following month. The odds of a continued upward trend are .

MLKN may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.

Bearish Trend Analysis

The Momentum Indicator moved below the 0 level on February 26, 2025. You may want to consider selling the stock, shorting the stock, or exploring put options on MLKN as a result. In of 80 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .

The Moving Average Convergence Divergence Histogram (MACD) for MLKN turned negative on February 27, 2025. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 43 similar instances when the indicator turned negative. In of the 43 cases the stock turned lower in the days that followed. This puts the odds of success at .

MLKN moved below its 50-day moving average on February 20, 2025 date and that indicates a change from an upward trend to a downward trend.

Following a 3-day decline, the stock is projected to fall further. Considering past instances where MLKN declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .

The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is slightly undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (1.340) is normal, around the industry mean (7.048). P/E Ratio (39.015) is within average values for comparable stocks, (29.603). Projected Growth (PEG Ratio) (0.947) is also within normal values, averaging (1.278). Dividend Yield (0.029) settles around the average of (0.030) among similar stocks. P/S Ratio (0.518) is also within normal values, averaging (1.000).

The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating weak sales and an unprofitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating slightly worse than average price growth. MLKN’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. MLKN’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 83, placing this stock worse than average.

Notable companies

The most notable companies in this group are Whirlpool Corp (NYSE:WHR), iRobot Corp (NASDAQ:IRBT).

Industry description

The home furnishings industry includes companies that sell items like furniture, appliances, rugs, cooking utensils, and art objects. According to Mordor Intelligence, the U.S. home decor market is estimated to grow at CAGR 7.5% between 2019 and 2024. The market is being increasingly penetrated by e-commerce and m-commerce, while growing urbanization, and, consumers’ rising interest towards home decor are driving demand for the industry. Mohawk Industries, Inc., La-Z-Boy Incorporated, Leggett & Platt, Incorporated are some of the prominent companies in this space. Being usually discretionary for consumers, demand for furnishings could be affected by macroeconomic cycles.

Market Cap

The average market capitalization across the Home Furnishings Industry is 2.89B. The market cap for tickers in the group ranges from 1.04K to 30.25B. HRSHF holds the highest valuation in this group at 30.25B. The lowest valued company is KMFI at 1.04K.

High and low price notable news

The average weekly price growth across all stocks in the Home Furnishings Industry was -2%. For the same Industry, the average monthly price growth was -7%, and the average quarterly price growth was -10%. HISEF experienced the highest price growth at 17%, while SNBR experienced the biggest fall at -42%.

Volume

The average weekly volume growth across all stocks in the Home Furnishings Industry was 16%. For the same stocks of the Industry, the average monthly volume growth was 47% and the average quarterly volume growth was 73%

Fundamental Analysis Ratings

The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows

Valuation Rating: 49
P/E Growth Rating: 50
Price Growth Rating: 86
SMR Rating: 69
Profit Risk Rating: 82
Seasonality Score: -25 (-100 ... +100)
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published General Information

General Information

a manufacturer of office furniture systems and seating products

Industry HomeFurnishings

Profile
Fundamentals
Details
Industry
Office Equipment Or Supplies
Address
855 East Main Avenue
Phone
+1 616 654-3000
Employees
10900
Web
https://www.millerknoll.com
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