Marriott (MAR, $125.07) to open 1,700 hotels, spend $11 billion in shareholder payouts by 2021
Marriott International has a new 3-year business strategy, which includes adding 300,000 new rooms and returning and as much as $11 billion to shareholders by 2021.
The luxury hotel chain plans to open 1,700 hotels by 2021, with more than 500 hotels (on average) per annum. Marriott hopes that revenue per room would grow at a compounded average rate of between 1% and 3%. The company expects the business expansion to enable it to pay shareholders as much as $9 billion on stock buybacks and nearly $2 billion in dividends over the three years.
It expects its annual diluted earnings to be in the range of $7.65 to $8.50 per share by 2021, which is higher compared to analysts’ average estimate of $7.72 per share (based on Refinitiv data).
Earlier this month, Marriott’s fourth quarter earnings of $1.44 per share surpassed analysts' estimates, but fell short of revenue estimates.
In September, the hotel chain’s Starwood guest reservation data base was hit by a major data breach, which compromised personal data (like name, emailing address, phone numbers and passport numbers) of around 327 million guests.
MAR in +4.22% Uptrend, growing for three consecutive days on June 12, 2026
Moving higher for three straight days is viewed as a bullish sign. Keep an eye on this stock for future growth. Considering data from situations where MAR advanced for three days, in of 323 cases, the price rose further within the following month. The odds of a continued upward trend are .
Technical Analysis (Indicators)
Bullish Trend Analysis
The Stochastic Oscillator demonstrated that the ticker has stayed in the oversold zone for 2 days, which means it's wise to expect a price bounce in the near future.
The Aroon Indicator entered an Uptrend today. In of 326 cases where MAR Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .
Bearish Trend Analysis
The 10-day RSI Indicator for MAR moved out of overbought territory on June 15, 2026. This could be a bearish sign for the stock. Traders may want to consider selling the stock or buying put options. Tickeron's A.I.dvisor looked at 52 similar instances where the indicator moved out of overbought territory. In of the 52 cases, the stock moved lower in the following days. This puts the odds of a move lower at .
The Momentum Indicator moved below the 0 level on June 22, 2026. You may want to consider selling the stock, shorting the stock, or exploring put options on MAR as a result. In of 87 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
The Moving Average Convergence Divergence Histogram (MACD) for MAR turned negative on June 22, 2026. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 51 similar instances when the indicator turned negative. In of the 51 cases the stock turned lower in the days that followed. This puts the odds of success at .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where MAR declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
MAR broke above its upper Bollinger Band on May 27, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
Fundamental Analysis (Ratings)
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating outstanding price growth. MAR’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating low risk on high returns. The average Profit vs. Risk Rating rating for the industry is 62, placing this stock better than average.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is significantly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (0.000) is normal, around the industry mean (10.651). P/E Ratio (40.229) is within average values for comparable stocks, (26.469). Projected Growth (PEG Ratio) (2.282) is also within normal values, averaging (28.767). Dividend Yield (0.007) settles around the average of (0.019) among similar stocks. P/S Ratio (3.915) is also within normal values, averaging (3.172).
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General Information
an operator of hotels and related lodging facilities
Industry CableSatelliteTV
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