Leading online streaming service providers like Netflix, Disney, and AMC are increasing their monthly subscription rates for U.S subscribers. As for Netflix, this increase won’t be small: prices across all three of its streaming plans are now 13% to 18% higher for new users as of Wednesday morning.
Besides Netflix, Disney increased Disneyland ticket and pass prices by 7% to 10% last week. Earlier this month, AMC also boosted its monthly rates by 10% to 20% across some of the country’s most populous states.
But aren’t they afraid of losing customers because of increased subscription rates?
The answer is no.
Reason being, when you're the world's leading premium streaming service provider, theme park operator or multiplex ticket taker, you'll stretch your pricing elasticity to explore your customers’ limits.
Increased prices haven’t deterred Disney’s attendance levels through most of its gated parks. Since 1989, it has been raising its domestic theme park prices and the foothold has still not diminished. AMC just started offering its plan that allows film buffs to check out as many as three premium screenings for one monthly price, but after signing up more than 500,000 members in just a few months, it can adjust prices in markets where movie tickets are more expensive. As for Netflix, this is the fourth time that it has increased its U.S. rates in five years. That’s a whopping 63% increase to its most popular plan, offering high-definition streams on two devices simultaneously.
With people opting for convenience, they are ready to shell out a couple of bucks more. Also, the price increases seem large on a percentage basis, but they're just a couple of bucks each.
Long story short: great companies with good audiences can get away with pushing through higher prices, and that, in turn, could also make them great investments.
The 10-day moving average for NFLX crossed bearishly below the 50-day moving average on October 22, 2025. This indicates that the trend has shifted lower and could be considered a sell signal. In of 14 past instances when the 10-day crossed below the 50-day, the stock continued to move higher over the following month. The odds of a continued downward trend are .
The Stochastic Oscillator may be shifting from an upward trend to a downward trend. In of 64 cases where NFLX's Stochastic Oscillator exited the overbought zone, the price fell further within the following month. The odds of a continued downward trend are .
The Momentum Indicator moved below the 0 level on November 20, 2025. You may want to consider selling the stock, shorting the stock, or exploring put options on NFLX as a result. In of 78 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
The Moving Average Convergence Divergence Histogram (MACD) for NFLX turned negative on November 20, 2025. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 43 similar instances when the indicator turned negative. In of the 43 cases the stock turned lower in the days that followed. This puts the odds of success at .
NFLX moved below its 50-day moving average on October 22, 2025 date and that indicates a change from an upward trend to a downward trend.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where NFLX declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
The RSI Oscillator points to a transition from a downward trend to an upward trend -- in cases where NFLX's RSI Indicator exited the oversold zone, of 23 resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are .
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where NFLX advanced for three days, in of 331 cases, the price rose further within the following month. The odds of a continued upward trend are .
NFLX may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating well-balanced risk and returns. The average Profit vs. Risk Rating rating for the industry is 81, placing this stock slightly better than average.
The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. NFLX’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is slightly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (17.036) is normal, around the industry mean (20.511). P/E Ratio (43.571) is within average values for comparable stocks, (77.630). Projected Growth (PEG Ratio) (1.145) is also within normal values, averaging (5.234). Dividend Yield (0.000) settles around the average of (0.043) among similar stocks. P/S Ratio (10.482) is also within normal values, averaging (10.272).
The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows
a provider of online movie rental subscription services
Industry MoviesEntertainment