Sonos (SONO, $13.26) shares get a rating upgrade from Raymond James; shares surge on Monday
Sonos shares are climbing Monday, following a rating upgrade from Raymond James analysts.
Shares of the wireless speaker maker were upgraded to strong buy from outperform by analysts at Raymond James. The analysts indicated that Sonos has a two-year revenue [compound annual growth rate] that is around twice its peers GoPro and Arlo, and is still trading at the same levels as them. They also pointed out that Sonos has improved EBITDA margin and generated positive cash flow as well.
Earlier this month, Sonos reported fiscal third-quarter revenue of $260 million, which was +25% higher than the year-ago period. The company's adjusted EBITDA came in at $7 million, compared to a loss of -$2 million in the same quarter last year.
Raymond James analyst Adam Tindle set a 12-month price target of $19 for Sonos stock – which represents over 40% upside.
SONO sees its 50-day moving average cross bullishly above its 200-day moving average
The 50-day moving average for SONO moved above the 200-day moving average on September 09, 2025. This could be a long-term bullish signal for the stock as the stock shifts to an upward trend.
Technical Analysis (Indicators)
Bullish Trend Analysis
The Momentum Indicator moved above the 0 level on August 12, 2025. You may want to consider a long position or call options on SONO as a result. In of 84 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are .
The Moving Average Convergence Divergence (MACD) for SONO just turned positive on August 11, 2025. Looking at past instances where SONO's MACD turned positive, the stock continued to rise in of 43 cases over the following month. The odds of a continued upward trend are .
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where SONO advanced for three days, in of 307 cases, the price rose further within the following month. The odds of a continued upward trend are .
The Aroon Indicator entered an Uptrend today. In of 201 cases where SONO Aroon's Indicator entered an Uptrend, the price rose further within the following month. The odds of a continued Uptrend are .
Bearish Trend Analysis
The RSI Indicator has been in the overbought zone for 1 day. Expect a price pull-back in the near future.
The Stochastic Oscillator demonstrated that the ticker has stayed in the overbought zone for 22 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where SONO declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
SONO broke above its upper Bollinger Band on August 12, 2025. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (4.585) is normal, around the industry mean (4.126). SONO has a moderately low P/E Ratio (0.000) as compared to the industry average of (32.579). Projected Growth (PEG Ratio) (0.000) is also within normal values, averaging (1.972). SONO has a moderately low Dividend Yield (0.000) as compared to the industry average of (0.028). P/S Ratio (1.299) is also within normal values, averaging (252.684).
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating fairly steady price growth. SONO’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating weak sales and an unprofitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. SONO’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 86, placing this stock worse than average.
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General Information
a manufacturer of wireless music systems
Industry ComputerPeripherals
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