Why Apple's Savings Account is Turning Heads: $1 Billion Deposited in 4 Days?
Apple's entry into fintech with its mobile payment platform, Apple Pay, has already been a success. But the introduction of its new savings account, backed by Goldman Sachs, is taking things to the next level. According to a report from Forbes, users deposited nearly $1 billion in just four days after the launch of the savings account. This new offering is proving to be a major hit with users, with 240,000 accounts signed up for the service in less than a week.
The popularity of Apple's new savings account can be attributed to several factors. Firstly, the savings account offers a 4.15% annual interest rate, which is much higher than the national average rate of just 0.24%, according to Bankrate. Secondly, the account's daily cash rewards are automatically applied to the savings account rather than users' Apple cash prepaid cards, making it an easy and convenient way for users to save money. Finally, Apple's brand power and the wide proliferation of iPhones are also likely contributors to the success of this new offering.
It's clear that Apple has positioned itself as a major fintech player with this new savings account. While parts of Apple's laptop business haven't been performing well in 2023, the company's success with the savings account is a major win. However, the account is geared specifically toward diehard Apple users, and users must own an iPhone with iOS 12.4 or later and an Apple ID in good standing to be eligible. Additionally, user's total APR heavily depends on their credit history, varying from around 16% to 27%.
Apple's new savings account is a major success, and it will be interesting to see how the company continues to innovate in the fintech space. As Apple continues to grow and expand its offerings, it's clear that the company has learned the importance of being both a banker and a player in the game.
Momentum Indicator for AAPL turns positive, indicating new upward trend
AAPL saw its Momentum Indicator move above the 0 level on June 26, 2025. This is an indication that the stock could be shifting in to a new upward move. Traders may want to consider buying the stock or buying call options. Tickeron's A.I.dvisor looked at 72 similar instances where the indicator turned positive. In of the 72 cases, the stock moved higher in the following days. The odds of a move higher are at .
Technical Analysis (Indicators)
Bullish Trend Analysis
The Moving Average Convergence Divergence (MACD) for AAPL just turned positive on June 23, 2025. Looking at past instances where AAPL's MACD turned positive, the stock continued to rise in of 44 cases over the following month. The odds of a continued upward trend are .
AAPL moved above its 50-day moving average on June 30, 2025 date and that indicates a change from a downward trend to an upward trend.
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where AAPL advanced for three days, in of 345 cases, the price rose further within the following month. The odds of a continued upward trend are .
Bearish Trend Analysis
The Stochastic Oscillator entered the overbought zone. Expect a price pull-back in the foreseeable future.
The 10-day moving average for AAPL crossed bearishly below the 50-day moving average on May 28, 2025. This indicates that the trend has shifted lower and could be considered a sell signal. In of 19 past instances when the 10-day crossed below the 50-day, the stock continued to move higher over the following month. The odds of a continued downward trend are .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where AAPL declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
AAPL broke above its upper Bollinger Band on June 30, 2025. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating low risk on high returns. The average Profit vs. Risk Rating rating for the industry is 82, placing this stock better than average.
The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is fair valued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating fairly steady price growth. AAPL’s price grows at a lower rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is significantly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (35.461) is normal, around the industry mean (93.371). P/E Ratio (26.429) is within average values for comparable stocks, (43.214). Projected Growth (PEG Ratio) (2.092) is also within normal values, averaging (1.781). Dividend Yield (0.006) settles around the average of (0.095) among similar stocks. P/S Ratio (6.925) is also within normal values, averaging (80.628).
Notable companies
Industry description
Market Cap
High and low price notable news
Volume
Fundamental Analysis Ratings
The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows
Advertisement
General Information
a manufacturer of mobile communication, media devices, personal computers, and portable digital music players
Industry ElectronicsAppliances
Advertisement