Panera forays into breakfast and quality home brewed coffee
With the company planning to make breakfast a bigger chunk of its sales, Panera is trying to appeal to time-sensitive customers who are juggling busy schedules and long commutes.
Usually Panera’s business effectively starts after 11a.m., but the company wants to focus on breakfast dining by offering different early-morning options with speed and convenience and light on quality.
In addition to the breakfast sandwiches started last year, the company will now sell wraps as the ultimate on-the-go portable breakfast food.
Panera is also diversifying its coffee offerings, outside its usual self-serve drip coffee, with new light and dark roasts to compete with more established coffee brewers like Starbucks (SBUX). In fact, it will grind its beans within the shops so that customers can witness the brewing process.
To further boost its breakfast sales, Panera has already rolled out a function on its app that allows customers to conveniently reorder their favorite breakfast items.
The company will start testing Panera Tap in May in Raleigh-Durham, North Carolina. Customers buying self-serve coffee will just need to open Panera’s mobile app and tap their phones against an NFC smart poster to pay.
The breakfast war has been heating up for some time now, as chains like McDonald’s (MCD), Dunkin’ (DNKN) and Taco Bell (TACO) have pushed early morning offerings as a way to attract time-sensitive consumers.
SBUX's RSI Indicator entering oversold zone
The RSI Oscillator for SBUX moved into overbought territory on October 10, 2025. Be on the watch for a price drop or consolidation in the future -- when this happens, think about selling the stock or exploring put options.
Technical Analysis (Indicators)
Bullish Trend Analysis
The Stochastic Oscillator shows that the ticker has stayed in the oversold zone for 3 days. The price of this ticker is presumed to bounce back soon, since the longer the ticker stays in the oversold zone, the more promptly an upward trend is expected.
Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where SBUX advanced for three days, in of 296 cases, the price rose further within the following month. The odds of a continued upward trend are .
SBUX may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.
Bearish Trend Analysis
The Momentum Indicator moved below the 0 level on October 06, 2025. You may want to consider selling the stock, shorting the stock, or exploring put options on SBUX as a result. In of 90 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are .
The Moving Average Convergence Divergence Histogram (MACD) for SBUX turned negative on October 08, 2025. This could be a sign that the stock is set to turn lower in the coming weeks. Traders may want to sell the stock or buy put options. Tickeron's A.I.dvisor looked at 51 similar instances when the indicator turned negative. In of the 51 cases the stock turned lower in the days that followed. This puts the odds of success at .
Following a 3-day decline, the stock is projected to fall further. Considering past instances where SBUX declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .
The Aroon Indicator for SBUX entered a downward trend on October 10, 2025. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Seasonality Score of (best 1 - 100 worst) indicates that the company is slightly undervalued in the industry. The Tickeron Seasonality score describes the variance of predictable price changes around the same period every calendar year. These changes can be tied to a specific month, quarter, holiday or vacation period, as well as a meteorological or growing season.
The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (0.000) is normal, around the industry mean (6.360). P/E Ratio (34.645) is within average values for comparable stocks, (35.997). SBUX's Projected Growth (PEG Ratio) (2.531) is slightly higher than the industry average of (1.479). Dividend Yield (0.031) settles around the average of (0.050) among similar stocks. P/S Ratio (2.484) is also within normal values, averaging (8.380).
The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. SBUX’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. SBUX’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 82, placing this stock worse than average.
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General Information
a producer of coffee and tea
Industry Restaurants
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