HubSpot, Inc. (HUBS) and Atlassian Corporation (TEAM) represent two established players in the enterprise software space. The comparison focuses on their business models, recent price behavior, and market positioning within the current environment of technology sector rotation and artificial intelligence adoption. This analysis provides traders and investors with factual context on relative momentum, growth drivers, and risk factors to support informed evaluation of these equities.
HubSpot, Inc. provides customer relationship management (CRM) and marketing software platforms. In recent weeks, HUBS shares have traded near the lower end of their 52-week range amid broader software sector weakness. The stock posted a notable single-day gain of approximately 7.8% on July 24, 2026, following earnings that exceeded revenue estimates, though year-to-date performance remains deeply negative. Analyst actions have included mixed ratings with some price target reductions, reflecting caution around demand trends despite ongoing AI feature integration in its platform.
Atlassian Corporation develops collaboration and project management software, including Jira and Confluence. In recent market activity, TEAM shares have shown rebound momentum, including an 8.4% gain on July 24, 2026. The company reported robust fiscal third-quarter revenue growth of 32% year-over-year, supported by cloud transitions and AI enhancements. Earlier in the period, the stock experienced notable declines tied to sector-wide selloffs, resulting in a compressed valuation relative to historical levels.
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HUBS centers on inbound marketing and CRM solutions with growing emphasis on artificial intelligence automation, while TEAM focuses on team collaboration and software development tools. Both companies benefit from recurring revenue models typical of software-as-a-service businesses, yet TEAM has posted stronger recent revenue expansion compared with HUBS sequential results. Momentum has favored TEAM in the most recent sessions amid recovery from prior corrections, whereas HUBS faces greater pressure from analyst sentiment shifts. Sector exposure overlaps in technology but diverges in end-market emphasis, with HUBS more tied to marketing budgets and TEAM to enterprise productivity spending. Risk factors include valuation compression for both amid interest-rate sensitivity and competition in AI capabilities.
Based on observable factors including recent price stability, revenue growth consistency, and positioning relative to sector catalysts, Tickeron’s AI models would currently assign a probabilistic edge to TEAM over HUBS. This assessment rests on comparative trend resilience and earnings momentum rather than forward projections.
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It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).
HUBS’s FA Score shows that 0 FA rating(s) are green whileTEAM’s FA Score has 1 green FA rating(s).
It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.
If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.
HUBS’s TA Score shows that 6 TA indicator(s) are bullish while TEAM’s TA Score has 7 bullish TA indicator(s).
HUBS (@Packaged Software) experienced а +15.85% price change this week, while TEAM (@Packaged Software) price change was +16.27% for the same time period.
The average weekly price growth across all stocks in the @Packaged Software industry was +3.35%. For the same industry, the average monthly price growth was -4.23%, and the average quarterly price growth was -5.33%.
HUBS is expected to report earnings on Aug 05, 2026.
TEAM is expected to report earnings on Aug 06, 2026.
Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.
| HUBS | TEAM | HUBS / TEAM | |
| Capitalization | 12.2B | 25.6B | 48% |
| EBITDA | 267M | -21.17M | -1,261% |
| Gain YTD | -40.852 | -37.699 | 108% |
| P/E Ratio | 124.93 | N/A | - |
| Revenue | 3.3B | 6.19B | 53% |
| Total Cash | 1.69B | 1.14B | 149% |
| Total Debt | 247M | 1.24B | 20% |
HUBS | TEAM | ||
|---|---|---|---|
OUTLOOK RATING 1..100 | 20 | 41 | |
VALUATION overvalued / fair valued / undervalued 1..100 | 82 Overvalued | 98 Overvalued | |
PROFIT vs RISK RATING 1..100 | 100 | 100 | |
SMR RATING 1..100 | 86 | 97 | |
PRICE GROWTH RATING 1..100 | 52 | 52 | |
P/E GROWTH RATING 1..100 | 95 | 19 | |
SEASONALITY SCORE 1..100 | 50 | 50 |
Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.
HUBS's Valuation (82) in the Information Technology Services industry is in the same range as TEAM (98). This means that HUBS’s stock grew similarly to TEAM’s over the last 12 months.
HUBS's Profit vs Risk Rating (100) in the Information Technology Services industry is in the same range as TEAM (100). This means that HUBS’s stock grew similarly to TEAM’s over the last 12 months.
HUBS's SMR Rating (86) in the Information Technology Services industry is in the same range as TEAM (97). This means that HUBS’s stock grew similarly to TEAM’s over the last 12 months.
HUBS's Price Growth Rating (52) in the Information Technology Services industry is in the same range as TEAM (52). This means that HUBS’s stock grew similarly to TEAM’s over the last 12 months.
TEAM's P/E Growth Rating (19) in the Information Technology Services industry is significantly better than the same rating for HUBS (95). This means that TEAM’s stock grew significantly faster than HUBS’s over the last 12 months.
| HUBS | TEAM | |
|---|---|---|
| RSI ODDS (%) | 3 days ago 77% | 5 days ago 70% |
| Stochastic ODDS (%) | 3 days ago 75% | 3 days ago 75% |
| Momentum ODDS (%) | 3 days ago 78% | 3 days ago 74% |
| MACD ODDS (%) | 3 days ago 84% | 3 days ago 82% |
| TrendWeek ODDS (%) | 3 days ago 75% | 3 days ago 73% |
| TrendMonth ODDS (%) | 3 days ago 74% | 3 days ago 69% |
| Advances ODDS (%) | 5 days ago 74% | 5 days ago 75% |
| Declines ODDS (%) | 11 days ago 72% | 11 days ago 77% |
| BollingerBands ODDS (%) | 3 days ago 85% | 3 days ago 79% |
| Aroon ODDS (%) | 3 days ago 69% | 3 days ago 74% |
A.I.dvisor indicates that over the last year, HUBS has been closely correlated with CRM. These tickers have moved in lockstep 81% of the time. This A.I.-generated data suggests there is a high statistical probability that if HUBS jumps, then CRM could also see price increases.
| Ticker / NAME | Correlation To HUBS | 1D Price Change % | ||
|---|---|---|---|---|
| HUBS | 100% | +1.83% | ||
| CRM - HUBS | 81% Closely correlated | +1.83% | ||
| WDAY - HUBS | 75% Closely correlated | +1.41% | ||
| TEAM - HUBS | 73% Closely correlated | +2.95% | ||
| ASAN - HUBS | 72% Closely correlated | +4.65% | ||
| DOCU - HUBS | 70% Closely correlated | +0.99% | ||
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A.I.dvisor indicates that over the last year, TEAM has been closely correlated with HUBS. These tickers have moved in lockstep 75% of the time. This A.I.-generated data suggests there is a high statistical probability that if TEAM jumps, then HUBS could also see price increases.
| Ticker / NAME | Correlation To TEAM | 1D Price Change % | ||
|---|---|---|---|---|
| TEAM | 100% | +2.95% | ||
| HUBS - TEAM | 75% Closely correlated | +1.83% | ||
| WDAY - TEAM | 75% Closely correlated | +1.41% | ||
| CRM - TEAM | 74% Closely correlated | +1.83% | ||
| FRSH - TEAM | 72% Closely correlated | +0.84% | ||
| ASAN - TEAM | 71% Closely correlated | +4.65% | ||
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