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Jul 30, 2026
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Amazon (AMZN) Posts Strong Q2 Beat Driven by AWS +37% Growth

Amazon (AMZN) Posts Strong Q2 Beat Driven by AWS +37% Growth

Key Takeaways

  • Revenue beat: Amazon reported $200.61 billion in net sales, up 19.6% year-over-year and ahead of the consensus estimate of approximately $197 billion.
  • GAAP earnings surge: Earnings per share (EPS) came in at $5.75, far exceeding the $1.82 consensus, driven largely by a $53.4 billion non-operating gain linked to Amazon's investment in AI startup Anthropic.
  • AWS acceleration: Amazon Web Services (AWS) revenue jumped 37% year-over-year to $42.2 billion — the segment's fastest growth in 18 quarters — while AWS operating income rose to $16.6 billion.
  • Advertising momentum: The advertising business posted 26% year-over-year growth, reinforcing its role as a high-margin revenue stream within the broader e-commerce ecosystem.
  • Q3 guidance mixed: Amazon guided third-quarter revenue to a range of $197 billion to $202 billion, below the Street's $204 billion forecast, while operating income guidance of $22.5–$26.5 billion bracketed consensus.
  • Stock rallies after hours: Shares rose more than 7% in after-hours trading as investors cheered AWS acceleration and AI momentum despite a softer-than-expected top-line outlook.

Why This Report Matters Right Now

Amazon released its second-quarter results at a time when investor focus on AI spending was especially intense. Reports from Alphabet and Tesla had already highlighted rising capital expenditure concerns, leaving the market sensitive to any signs that big infrastructure bets might not pay off quickly. AMZN shares had fallen about 11% over the previous three months and were essentially flat year-to-date. The key question was not whether the company could grow, but whether its roughly $200 billion in planned 2026 capex—particularly in data centers and custom AI chips like Trainium—would translate into faster, profitable revenue.

The Quarter in Detail

Net sales reached $200.61 billion, up 19.6% from $167.7 billion a year earlier and above the roughly $197 billion consensus. GAAP EPS of $5.75 easily beat the $1.82 estimate, though most of the outperformance came from a $53.4 billion non-operating pre-tax gain tied to the valuation of Amazon’s stake in Anthropic. Stripping that out, operating income still rose to $27.5 billion from $19.2 billion.

Segment results showed clear strength where it counts. AWS revenue climbed 37% to $42.2 billion—its quickest pace in 18 quarters—and topped the $40.5 billion expected. Operating income in the segment reached $16.6 billion versus $10.2 billion last year. North American sales grew 16% to $116.2 billion, while International sales rose 15% to $42.2 billion. CEO Andy Jassy noted that both the AI and custom chips businesses have now surpassed a $25 billion annualized run rate, indicating that years of infrastructure investment are starting to produce visible top-line results. I also checked this using Tickeron’s AI Screener to see how AMZN stacks up against other cloud and AI names on key growth metrics.

How the Market Responded

Shares climbed more than 7% in after-hours trading. The move reflected relief around the AWS acceleration and confirmation that AI-related businesses are reaching commercial scale. The $25 billion run-rate figure addressed concerns that heavy spending lacked a clear return timeline. Guidance for the third quarter tempered some of the enthusiasm, however. Revenue is expected between $197 billion and $202 billion against a consensus near $204 billion. Management pointed out that a shift in Prime Day timing between the two years makes underlying growth look nearly 400 basis points stronger, suggesting the headline miss is partly calendar-related rather than a sign of slowing demand.

What to Watch Going Forward

Several factors will determine how the story unfolds through the rest of 2026. The sustainability of the 37% AWS growth rate remains the biggest variable and will depend on enterprise adoption of AI workloads plus competition with Microsoft Azure and Google Cloud. Demand from large AI customers such as Anthropic and OpenAI will be closely monitored.

Capex efficiency is another focus. With the largest spending plan among hyperscalers, investors want clear evidence that each dollar is generating high-margin recurring revenue. Third-quarter operating income guidance of $22.5 billion to $26.5 billion implies continued leverage, though the midpoint sits close to expectations.

On the retail side, Prime Day timing effects will complicate comparisons, but underlying trends in North America and International—especially around delivery improvements and everyday essentials—should give a cleaner read on consumer health. Advertising’s 26% growth rate also merits attention as a high-margin complement to AWS profitability. Foreign-exchange headwinds of about 80 basis points in the third quarter add another layer to watch.

My Take on Research Tools

When I review earnings releases like this one, I often run quick scans with Tickeron’s AI Screener to compare growth rates, margins, and technical signals across the cloud and AI sectors. It helps me put single-company results into broader context without spending hours on manual screens.

Disclaimer

The information on this webpage is provided for general informational and educational purposes only and is not intended as investment advice, a recommendation to purchase or sell any security, or an offer or solicitation related to investments. It does not consider your personal financial situation, goals, or risk profile, and all investing carries inherent risks, including the possibility of losing your entire investment. For more details, please review our full disclaimer.

Disclaimers and Limitations

Related Ticker: AMZN

Contributor

Sergey Savastiouk, Ph.D. has a degree in Applied Mathematics from Moscow University and has extensive experience as an entrepreneur, investor, manager, and mathematician. His professional expertise is in applied mathematics, mathematical modeling, system and pattern analysis, and software and hardware system integration. He has served as the CEO of several hi-tech start-up companies and nonprofit organizations, which has given him proven capabilities in business strategy for high-tech start-up companies, market assessment, company formation, team building, product development, marketing, and sales. He has published numerous articles in journals and magazines on related fields. As a retail investor, he spent 15 years developing his proprietary trading and quantitative algorithms (now Tickeron’s A.I.), which brought him significant returns in trading the stock market. His current work and goal in founding Tickeron is to bring professional, sophisticated stock market analysis capabilities to retail investors via an easy-to-use interface.


Aroon Indicator for AMZN shows an upward move is likely

AMZN's Aroon Indicator triggered a bullish signal on October 28, 2026. Tickeron's A.I.dvisor detected that the AroonUp green line is above 70 while the AroonDown red line is below 30. When the up indicator moves above 70 and the down indicator remains below 30, it is a sign that the stock could be setting up for a bullish move. Traders may want to buy the stock or look to buy calls options. A.I.dvisor looked at 253 similar instances where the Aroon Indicator showed a similar pattern. In 186 of the 253 cases, the stock moved higher in the days that followed. This puts the odds of a move higher at 74%.

Price Prediction Chart

Technical Analysis (Indicators)

Bullish Trend Analysis

The Momentum Indicator moved above the 0 level on November 04, 2026. You may want to consider a long position or call options on AMZN as a result. In 57 of 78 past instances where the momentum indicator moved above 0, the stock continued to climb. The odds of a continued upward trend are 73%.

The Moving Average Convergence Divergence (MACD) for AMZN just turned positive on November 04, 2026. Looking at past instances where AMZN's MACD turned positive, the stock continued to rise in 39 of 55 cases over the following month. The odds of a continued upward trend are 71%.

AMZN moved above its 50-day moving average on November 04, 2026 date and that indicates a change from a downward trend to an upward trend.

The 10-day moving average for AMZN crossed bullishly above the 50-day moving average on November 09, 2026. This indicates that the trend has shifted higher and could be considered a buy signal. In 10 of 15 past instances when the 10-day crossed above the 50-day, the stock continued to move higher over the following month. The odds of a continued upward trend are 67%.

Following a +4.46% 3-day Advance, the price is estimated to grow further. Considering data from situations where AMZN advanced for three days, in 224 of 318 cases, the price rose further within the following month. The odds of a continued upward trend are 70%.

Bearish Trend Analysis

The Stochastic Oscillator demonstrated that the ticker has stayed in the overbought zone for 4 days. The longer the ticker stays in the overbought zone, the sooner a price pull-back is expected.

Following a 3-day decline, the stock is projected to fall further. Considering past instances where AMZN declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 60%.

AMZN broke above its upper Bollinger Band on October 09, 2026. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.

Fundamental Analysis (Ratings)

The Tickeron SMR rating for this company is 33 (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron Price Growth Rating for this company is 38 (best 1 - 100 worst), indicating steady price growth. AMZN’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron Profit vs. Risk Rating rating for this company is 45 (best 1 - 100 worst), indicating well-balanced risk and returns. The average Profit vs. Risk Rating rating for the industry is 92, placing this stock slightly better than average.

The Tickeron Valuation Rating of 83 (best 1 - 100 worst) indicates that the company is slightly overvalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (5.070) is normal, around the industry mean (22.398). P/E Ratio (20.563) is within average values for comparable stocks, (9.569). Projected Growth (PEG Ratio) (1.460) is also within normal values, averaging (1.774). Dividend Yield (0.000) settles around the average of (0.033) among similar stocks. AMZN's P/S Ratio (3.447) is slightly higher than the industry average of (1.328).

The Tickeron PE Growth Rating for this company is 87 (best 1 - 100 worst), pointing to worse than average earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

Notable companies

The most notable companies in this group are Amazon.com (NASDAQ:AMZN), Alibaba Group Holding Limited (NYSE:BABA), PDD Holdings (NASDAQ:PDD), eBay (NASDAQ:EBAY), JD.com (NASDAQ:JD), Wayfair (NYSE:W), Chewy (NYSE:CHWY), Vipshop Holdings Limited (NYSE:VIPS), Revolve Group (NYSE:RVLV), Jumia Technologies AG (NYSE:JMIA).

Industry description

The internet retail industry includes companies that sell products and services through the Internet. With more and more consumers using online retailers, the companies have seen a big increase in the use of their services. Some of the companies in the group are focused on selling business-to-business products and services. Others sell business-to-consumer products and services. Internet retailers offer a wide variety of products like books, apparel, and electronics. Some companies even specialize in only one or two categories. One potentially critical factor for players to thrive in this space is the quality and speed of product delivery. This requires an investment in efficient distribution networks. Things like logistics are important factors in the success in the extremely competitive industry. For a company to stay relevant in the industry it must have effective pricing strategies and upgraded websites. The websites must be easy to navigate and engaging for customers. In addition to the revenues generated from straight sales, internet retailers can generate revenue from subscription fees and advertising. Amazon.com, Inc., Alibaba Group, and JD.com are some of the global leaders.

Market Cap

The average market capitalization across the Internet Retail Industry is 91.82B. The market cap for tickers in the group ranges from 585 to 2.8T. AMZN holds the highest valuation in this group at 2.8T. The lowest valued company is PIKM at 585.

High and low price notable news

The average weekly price growth across all stocks in the Internet Retail Industry was -2%. For the same Industry, the average monthly price growth was -10%, and the average quarterly price growth was -15%. MI experienced the highest price growth at 56%, while TDUP experienced the biggest fall at -34%.

Volume

The average weekly volume growth across all stocks in the Internet Retail Industry was -19%. For the same stocks of the Industry, the average monthly volume growth was 14% and the average quarterly volume growth was -10%

Fundamental Analysis Ratings

The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows

Valuation Rating: 46
P/E Growth Rating: 61
Price Growth Rating: 65
SMR Rating: 76
Profit Risk Rating: 92
Seasonality Score: -12 (-100 ... +100)
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General Information

a provider of on-line retail shopping services

Industry InternetRetail

Industry
Internet Retail
Address
410 Terry Avenue North
Phone
+1 206 266-1000
Employees
1576000
Web
https://www.amazon.com
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